BBC Studios ANZ Appoints New Melbourne Ad Sales Exec

Published on: 17th January 2025 at 10:12 AM

Edited by Staff Writers

2 Min Read

Georgina Marshall

BBC Studios ANZ has appointed new a Melbourne account executive Georgina Marshall to its ad sales team.

Marshall recently returned to Australia having worked for the BBC Studios advertising team for 5 years in London servicing markets across the UK and Europe working on several major global clients including UNICEF, Visit Puglia, Armani, Royal College of Arts, Disney+, and Audi. Prior to her time in the UK, Georgina started out her career in Australia working for MCN (Foxtel & Channel 10).

This expansion of the BBC Studios ANZ Ad Sales team in Melbourne is in response to strong revenue growth from advertisers across Victoria, South Australia & Western Australia following the relaunch of BBC.com and introduction of the BBC app in 2024. This comes alongside increasing access to new BBC digital, video & audio inventory including new solutions across podcasts, YouTube and FAST.

This new appointment will play a key role in giving advertisers the opportunity to partner with BBC Studios to create campaigns that not only deliver top performance but also give brands confidence on the quality of inventory and premium brand safe environments.

“Our offering to commercial clients is a compelling proposition in today’s digital advertising marketplace, and we are now better placed in Melbourne to directly service customers to help them get the very best out of our many platforms,” said Jamie Chambers, VP, BBC Studios ANZ Ad Sales & BBC StoryWorks.

TAGGED: BBC

By Aimee Edwards

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Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media.