B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • AFL
  • WPP
  • B&T Women in Media
  • Anthony Albanese
  • NRL
  • Pinterest
  • State of Origin
  • Thinkerbell
  • AI
  • imaa
  • ARN
  • Meta
  • Federal Election
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Apple Sets Purchase Limit On iPhones
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > Apple Sets Purchase Limit On iPhones
Media

Apple Sets Purchase Limit On iPhones

Staff Writers
Published on: 23rd March 2020 at 11:29 AM
Staff Writers
Share
1 Min Read
"Hong Kong, China - October 20, 2011: People in the Apple Store at International Finance Center, Central Hong Kong, opened on the September 24, 2011. With 15000 square feet and 300 employees it is one of the biggest apple stores in the world."
SHARE

Apple is limiting online purchases of iPhones to two per person, it has been revealed.

Reuters revealed the change last week following checks on the Apple website.

In China, Hong Kong and Taiwan and Singapore a message appears on the website informing users of the purchase limit.

It comes after Apple last week announced it was closing all stores outside of China “until further notice” due to the coronavirus outbreak.

“One of those lessons is that the most effective way to minimize risk of the virus’s transmission is to reduce density and maximize social distance. As rates of new infections continue to grow in other places, we’re taking additional steps to protect our team members and customers,” Apple CEO Tim Cook said in a statement.

Apple was one of the first global businesses to feel the pinch of COVID-19.

In February, the company advised investors the global supply of iPhones would be “temporarily constrained“, due to the outbreak of the virus in China.

Apple’s key manufacturing partner Foxconn reopened its factories earlier this month, however the closure through the month of February has clearly impacted Apple’s supply chain.

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Apple, iPhone
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Richard Brett.
President Of Ogilvy PR Asia Pacific Emily Poon Passes Baton To Richard Brett
02/07/2025
Keep Talking: Above The Line
02/07/2025
Before We Crown 2025’s Winner, Let’s Rewind The Ad Campaigns That Redefined The Fight For Gender Equality
02/07/2025
DDB’s Leif Stromnes To Depart After 25 Years
02/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?