Following the success of the first six of Andy Lee’s interactive Do Not Open This Book audio books, LiSTNR today announced that Lee’s newest addition, Do Not Open This Book For Eternity, is available from today free and exclusive to LiSTNR.
The children’s book has been specially created on LiSTNR as a free, read along, interactive audio book. The series is the perfect listening companion for children and their parents, encouraging kids to “not” turn the page along with their favourite character “Wizz”, who is voiced by Andy Lee.
Special sound effects at the end of each page signal for kids and parents to turn the page.
Andy Lee is best known as half of the Hamish and Andy juggernaut, and is a podcaster, musician, TV presenter, and comedian. The Hamish & Andy podcast is Australia’s most popular podcast with almost 1 million listeners.
Lee became an award-winning children’s books author by accident. The first book in the series was only ever meant to have one copy. Lee wrote it as a surprise for his sister and her husband to celebrate their son George’s first birthday.
When he asked his mate to print him one copy, his mate said: “This book is good, can we print more?” Andy replied: “No. DO NOT print this book.” The rest is history with the book winning 16 book awards, becoming a best seller in Brazil, Portugal, France, Italy, Japan and Iceland and selected for Portugal and Brazil’s official state school reading program.
As a part of LiSTNR’s continued growth of its parenting and kids’ entertainment content, LiSTNR acquired successful children’s and parenting brand Kinderling which houses music, stories, and original programs that have become the cornerstone for LiSTNR’s kids and parenting pillar.
LiSTNR head of parenting and kids entertainment, Evan Kaldor, said: “The first Do Not Open This Book series has been a stand-out commercial and audience hit for LiSTNR. LiSTNR offers a premium audio experience and this is reflected in the high production values and whimsical narration by Andy as ‘Wizz’. The format also enables young children to develop their literary skills by reading along and interacting with the books. We hope that children, parents, carers, and educators enjoy this new addition to the award-winning series.”
Andy Lee said: “All I’ll say is DO NOT download it, DO NOT listen to it and if you accidentally do those first two things… definitely DO NOT enjoy it!”
Do Not Open This Book For Eternity is available on the free LiSTNR app.
The Works has announced the launch of ‘Question Everything’ a new brand platform and campaign for their newest client, Archie Rose. As a nine-year-old independently owned and operated Australian multi-spirit distillery, Archie Rose has garnered a devoted following among existing customers, with a reputation primarily built on white spirits – particularly gin. However in line […]
Brisbane performance agency farsiight has announced the launch of its new market positioning, Growth for Good, in response to a changing business landscape, marking a departure from a “growth at all costs” mentality that has defined the industry in recent years. Agency founders and brother duo, Josh and Ben Somerville, envision Growth for Good as […]
Australia’s largest privately owned transit media supplier, GoTransit Media Group, now offers unprecedented options for transit advertising in Newcastle – on both land and sea following their successful tender to supply interior advertising inside the popular Stockton Ferries. The national transit media company is already well acquainted with the thriving NSW market, having successfully operated […]
Heritage and People’s Choice have launched People First Bank, the new name for positive change in banking Australia’s largest customer-owned bank has unveiled its new brand, announcing that Heritage and People’s Choice will be unified under the new name of People First Bank. Chairman Michael Cameron said the highly anticipated new brand offered a compelling […]
L’Oréal Groupe Australia and New Zealand have announced one of the largest investments to the Great Barrier Reef Foundation to pioneer new coral restoration efforts in the region. L’Oréal Groupe Australia and New Zealand have announced today a new partnership with the Great Barrier Reef Foundation (GBRF), to help coral reefs withstand the devastating impacts […]
Effective immediately, S4Capital’s operating brand Media.Monks, a digital-first marketing and advertising services company, has appointed Matthew Godfrey to lead its APAC Content practice. With over 15 years of experience leading innovative businesses in the Asia-Pacific region, Godfrey will support a best-in-class senior leadership team across the region as EVP, head of content, APAC. He joins […]
Chandra Sinnathamby, Adobe’s director, digital media B2B strategy & GTM, Asia-Pacific, explains how the tech firm is empowering its small business customers with new AI tools, including its Adobe Firefly tools. In today’s fast-paced digital landscape, small businesses face numerous challenges when it comes to creating captivating content that resonates with their audience. Despite the […]
Summer mornings are heating up with Triple M again in 2023, thanks to the star-studded line-up of Harley Breen, Candice Warner and Tom Tilley, who are joining forces each weekday morning from 6-9 am for Triple M’s Summer Breakfast show. Airing from 4 to 15 December in Sydney, Melbourne, Brisbane, Adelaide and streamed live on […]
The Hit Network has announced its summer line-up for 2023, kicking off on Monday, 4 December, featuring The Jimmy & Nath Show, Hamish & Andy podcast, Nights with Seany B and special return celebrations for Christmas Day and New Year’s Eve. Hit’s cheeky radio duo Jimmy Smith and Nath Roye of The Jimmy & Nath […]
Full-service CX, media and advertising agency AFFINITY has completed an 18-month-long global rebranding for ASX-listed engineering powerhouse Worley. The rebrand reflects Worley’s commitment towards being a leading force in sustainable change. Worley, a global provider of professional services in the energy, chemicals and resources sectors working across six continents, has set out on a significant […]
Highlighting its craft and a world-class shopping experience, Australia’s favourite heritage brand R.M.Williams has announced a consumer competition to celebrate the opening of its new national flagship store at 345 George St. Sydney. Launching on 1 December in line with the new store opening, ‘If The Boot Fits’ invites brand lovers and new customers alike […]