Alliance Outdoor Media Group has celebrated its first year of business success. Over 200 clients celebrated in style at Sydney’s Café Del Mar with the spectacular light show of Vivid providing a backdrop.
Alliance Group was founded by two of Australia’s largest and most experienced independent outdoor media professionals who saw a need for a more personalised and client-focused approach to outdoor advertising.
“We are thrilled to be celebrating our first year of success,” said Daniel McConochie the national sales Director of Alliance Group and goa Billboards.
“Our mission is to provide our clients with innovative and effective alternatives for outdoor media solutions that meet their unique needs. We’ve been able to accomplish this by leveraging the collective expertise and unique assets of our members and working together to create powerful and memorable campaigns that deliver results.”
Over the past year, Alliance Group has worked with a diverse range of clients across a variety of industries, from local businesses to national and global brands. Alliance, originally comprised of Civic Outdoor and goa Billboards, has expanded its network of members, welcoming new partners, Stream Outdoor and LUMO Digital who share the group’s commitment to exceptional customer service.
Please login with linkedin to commentAlliance Outdoor Media Group
The Avid Collective MD reveals his life pre-adland. As exciting as it is, it's not international playboy spy & Lothario.
SenateSHJ has launched a new digital, data and insights capability designed to help clients tackle the growing complexity of communication challenges. SenateSHJ Digital, Data and Insights (DDI) will combine the firm’s existing Digital and Insights functions to create a Trans-Tasman capability focused on digital communication, and the generation and use of data to improve communication. […]
Creative technology platform Bonzai has announced the launch of BrandStory – a new premium mobile ad format. BrandStory offers triple the ad space and 2.8 times greater time in view than single scroll ad formats, addressing the surging demand from brands worldwide for more real estate to drive real results by seamlessly intertwining awareness, exploration […]
B&T went through the looking glass this morning, with editor-in-chief David Hovenden (above) appearing on Channel 7’s The Morning Show to get the general public involved in our search for Australia’s Greatest Ad. Hovenden chatted with Kylie Gillies and stand-in host Matt Doran about what makes a great ad and showcasing some of our favourites […]
Two Australian-born technology providers have joined forces to bring more power and choice to marketers in Australia and New Zealand with mobile messaging that is more local, cost-effective, and integrated. It’s a partnership that sees two Australian software companies come together to deliver a world-class mobile-first solution for marketers building data-driven, personalised, omnichannel campaigns. While […]
Zitcha and Broadsign have teamed up to integrate the Broadsign out-of-home (OOH) advertising platform with Zitcha’s retail media platform. The collaboration empowers retailers to maximise and monetise in-store digital display networks and enables advertising partners to easily view and book available in-store inventory and review campaign performance alongside the retailer’s other media channels. With the […]
Today, 7-Eleven has announced a one-of-a-kind collaboration with the popular Sydney-based anti-resort wear label Double Rainbouu. Dropping tomorrow, December 1, just in time for summer, this limited-edition capsule will infuse the fashion brand’s rebellious spirit with a distinctly iconic 7-Eleven flavour. The unisex collection features five must-have styles comprising two signature Hawaiian shirts, a peaked cap, a bucket hat […]