Airbnb Launches Big Gay Stay For Mardi Gras
Community driven hospitality company, Airbnb, is calling on Aussies to pack their feathers and sequins and stay in what could be the world’s most fabulous listing yet.
Located at the Royal Botanical Gardens, overlooking Sydney Harbour Bridge, the Mardi Gras float is custom-designed as a house and comes complete with a loft-style master bedroom, fully equipped kitchen and garden with white picket fence. At night, the house will sparkle with neon-coloured lights and lightly dust those that pass by with its glitter canon chimney.
The listing will be home to one lucky couple on Friday 6th March who will wake up to extraordinary views overlooking the city’s famous harbour, offering a one-of-a-kind experience. After the guests have checked-out, the house will be transported to Sydney’s Oxford Street where it will be a main feature in the iconic Sydney Gay and Lesbian Mardi Gras parade.
“We’re extremely proud to be a major partner of this year’s Sydney Gay and Lesbian Mardi Gras – an incredible festival that celebrates community, diversity and belonging,” said Airbnb Australian country manager, Sam McDonagh.
“The LGBT community around the world have been some of the first users of Airbnb, hosting and travelling with pride, so we’re thrilled to support a community that has always embraced us.
“Sydney is one Airbnb’s top ten cities, with more than 10,000 local listings. And I’m thrilled that the Mardi Gras is our second busiest booking period in the year, with guests from around the world discovering and booking accommodation with locals so they can be a part of the celebrations,” said Mr McDonagh.
For a chance to secure a night’s stay, go to the listing site, click contact host, pick any available date in the calendar and tell the host why you would like spend a night on the Airbnb Mardi Gras float. Submissions must be 25 words or less and be entered by 11:59 p.m. on 3 March 2015 (AEDT) to qualify. Along with dinner, breakfast, the overnight stay and the experience to participate in the Airbnb Mardi Gras parade, the lucky winners will also stay in a Penthouse from 5 – 10 March 2015. Travel to and from the float will also be provided.
Latest News
Reports: Twitter Is Working On A Subscription Service
Twitter is planning to launch a new subscription service, according to reports. A job listing for a senior full-stack software engineer has been shared online, revealing Twitter is working on a new subscription project. “We are a new team, codenamed Gryphon. We are building a subscription platform, one that can be reused by other teams […]
InMoment Announces New Return To Work Technology
InMoment announces new return to work technology and, no, it's not an alarm clock if that's what you're thinking.
Seven Revives 2000 Sydney Olympics As One-Year Countdown To Tokyo Begins
Tired of film cannisters clogging the stairwell, James Warburton declares "use it or lose it" on Sydney 2000 footage.
Meet The Women Leading Tech: Verizon Media Head Of Campaign Management Hayley Smith
It's the latest in B&T's Women Leading Tech series & not to be mistaken with Men Who Won't Unload The Dishwasher series.
Tourism & Events Queensland Says QLD Is ‘Good To Go’ In New National Campaign Via Rumble
New travel ad says Queensland is "good to go", yet no mention of Pauline Hanson, Dreamworld or the irukandji jellyfish.
E-Commerce Boom’s Rise In Returns Presents A Unique Opportunity For Marketers
Sure, E-commerce may well be booming, but B&T is still struggling to find a car spot at our local Westfields.
Stateside Sports Selects Emarsys For CDP Technology
Stateside Sports, Australia’s home of United States sports lifestyle, has partnered with Emarsys, the only omnichannel customer engagement platform built to accelerate business outcomes, as it looks to double its customer database and retail presence within the next two years.
“It’s Entirely Appropriate”: ABC Boss Pleads Case For Tech Giant Money
The ABC boss has been out cap shopping & now appears to be taking it in hand around to the Google & Facebook offices.
Whoops! Nine News Does Live TV Cross… To A Rival Channel Seven Reporter!
There's no denying the technical marvel that is live TV. And it's even more thrilling when it all goes horribly arse-up.
How The Media Industry Can Help Tackle Racial Discrimination In Australia
Here's top tips on tackling racial discrimination. Yet, no clarity on the correct pronunciation of phở or chicken mole.
New McDonald’s Italy Campaign Might Just Be A Little Too Smart For Its Own Good
Macca's ad is aimed at uni students who, B&T understood, only ate two-minute noodles & hideous things made of chickpeas.
Wednesday TV Wrap: Nine’s New Medical Show Emergency Has Solid Debut
B&T would like to see a TV show about people who arrive in hospital emergency wards with things stuck up their rectums.
McCann Creates Superb Campaign For Birth Control Company To Normalise The Word Vagina
New ad campaign tries to normalise the word vagina. Apparently, scrotums are looking on with interest.
Starburst Unveils Wonderfully Fun Fully Vertical Ad Designed For Smart Screens
Here's a top way to advertise to teens. And still worth a look if your clients are denture whiteners or funeral homes.
Twitch Bolsters ANZ Sales Team With New Hires
Twitch puts the global pandemic behind it with new hires and new lavender-scented drawliners in the office kitchen.
Australia’s $4B Fan Industry Represents Opportunities For Brands To Engage With New Audiences
Here's a report into Australia's fan industry. And by that we mean the sports variety and not the ceiling one.
IAB Australia Calls On Industry To Adopt Programmatic Transparency Standards
IAB calls for programmatic transparency standards. Stops short of calling for a ban on the buzzword "buyer personas".
Stella Artois Partners With M. Ward To Deliver Glorious Daydream Campaign
The beverage responsible for more people getting booted out of pubs than any other - Stella Artois - unveils new work.
Case Study: OOH Delivers Long-Term Brand Strength As Bosch Weathers COVID-19 Storm
A decision in 2017 to incorporate an Out of Home strategy into its marketing mix has helped protect appliance manufacturer Bosch’s brand recognition through the COVID-19 pandemic. Bosch has benefitted from outstanding brand recognition growth, both aided and unaided, since incorporating Out of Home into the media mix. Taking a long-term approach to its advertising […]
Elders Insurance Targets SMEs In Latest Campaign From The Core Agency
Sydney-based independent creative agency, The Core Agency, has created a new integrated campaign for their client, Elders Insurance, targeting SME business owners. The insurer is part of QBE Group’s stable of brands. Elders Insurance is one of Australia’s largest regional and rural insurance providers, with over 100 years of experience. The Elders Insurance model is different to […]
TikTok For Business Launches New Solutions To Help Small Businesses Connect & Grow WithThe TikTok Community
Want to finally outsmart young children with your own TikTok knowledge? Read this without morphing into a pink unicorn.
PHD Develops Omnichannel Strategy To Launch Audi Australia’s Sales Ecommerce Platform
The COVID-19 pandemic and subsequent lockdown restricted the ability of consumers to interact and purchase their desired cars in dealerships. To overcome this issue, Audi introduced an online reservation tool. In partnership with PHD, the tool was launched through an omnichannel strategy allowing consumers to have ease of access to their new car purchase. “This […]
Kieran Moore Departs WPP AUNZ After 17 Years
Kieran Moore departs but calls "first in, best dressed" on her Newton's Cradle balance balls & Billy Bass talking fish.
The Rock Surpasses Kylie Jenner As Instagram’s Most Valuable Influencer
Apparently The Rock is now Instagram's most valuable influencer. And just imagine when he becomes US President Rock.
Bearded Local Man Armed With VB Tinnie Crashes TV Report To Air His Thoughts On Border Closure
Australia has awoken to a new national hero this morning, as pissed, unemployed bloke unloads in impromptu TV interview.
Tuesday TV Wrap: Big Brother Closes In On The Voice
Why not read B&T's daily TV wrap while eating Alphabetti spaghetti. You'll get all the numbers and all the letters too.
Fashion Bible Vogue Forced To Pull “Bad Taste” Cover Over Depiction Of Mental Illness
Vogue are apparently in trouble, although not deep enough that it warrants a 'Devil Wears Prada' sequel.
Getty Images Inks Deal With W Series Esports League
Getty Images and W Series have announced an exclusive deal which sees Getty Images serve as the Official Photographic Partner of the newly launched W Series Esports League. Brand-new for 2020, the W Series Esports League will see W Series drivers from around the world compete in the first official women only simulated racing league. […]
What’s Next For Advertising On iPhones?
Wondering what's next for advertising on iPhones? You could give Tim Cook a call or, failing him answering, read this.
Australians Will Soon Become Walking Barcodes And We Need To Get Ready For It
Columnist argues Australians will soon become "walking barcodes" similar to that slightly bad Tom Cruise sci-fi film.
