Digital marketing agency Agnes Media has appointed former Googler Riya Mukherjee as senior performance manager, as the agency continues to experience new client growth.
Having spent almost a decade at Google in India, culminating in her promotion to program manager and support expert, Mukherjee moved to Sydney in 2018 to become performance specialist at Columbus and then senior digital performance marketing manager at Alley.
Mukherjee will lead the performance planning at independent measurement-first agency Agnes Media, working across its diverse and expanding client base.
Agnes Media founder and director, Charlotte Ward said: “We are very excited to have Riya join our team and bring her infectious positive energy and fantastic knowledge, skill-set and experience along with her.
“Riya will assist with managing our existing client base, overseeing the development of our expanding team while helping us grow as an agency as we build our ever-growing portfolio. The role will see Riya lead the performance planning for our clients, in addition to working alongside me in client service.”
Mukherjee added: “I’m excited to work with an agency that really understands the need to connect media performance with achieving business objectives and tying them together. This is so essential but something many agencies forget about, so I am looking forward to bringing measurement-led solutions to Agnes’ exciting clients as well as the future brands we bring on board. I’m a firm believer of marketing with compassion, and that’s one of the core values at Agnes.”
Agnes Media launched in 2020 with leading global payment and shopping service Klarna as a foundation client, with the agency managing their co-marketing performance activity. They also work with Zolo, Australia’s first profit-for-purpose tech-cycling company, Jace Legal, a commercial law and conveyancing business and Re-Play UK, a sustainable tableware brand.
