Independent media agency Adholics has announced six new client wins as it continues its rapid expansion.
The Melbourne based agency, which launched in 2020 amidst the pandemic, has quickly grown to
reach more than $10 million in billings after winning a series of competitive reviews.
Adholics has been appointed to manage the media strategy, planning and buying for global brands
Gallagher, Odoo and InDriver as well as local brands Pana Organic, NobleOak and Block Earner.
Pana Organic marketing manager, Amy McNeill, said: “We are delighted to partner with Adholics as
we continue to bring irresistible organic, vegan foods to more Australians. Both our organisations
have a proud history of supporting local businesses and Jake and the team have the capability,
passion and operating model that suits our business. We can’t wait to see our marketing plans come
to life through Adholics.”
Block Earner head of digital & growth, Colin Williamson, said: “As a new entrant to the Australian
market, Block Earner needed to launch with impact and scale. The strategic plan developed by
Adholics was executed with great success and we have been impressed by their approach to help us
unlock the future of finance.”
Commenting on the wins, Adholics agency director, Jake O’Donnell, said: “Our new clients are
ambitious and performance focused businesses who are creating disruption and positive change in
their respective categories. We welcome these growing brands to the Adholics family and look
forward to accelerating their success.”
