B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • WPP
  • State of Origin
  • NRL
  • Pinterest
  • B&T Women in Media
  • Thinkerbell
  • AFL
  • imaa
  • Anthony Albanese
  • Spotlight on Sponsors
  • Meta
  • AI
  • Foxtel
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: ABC Releases Its Digital R+D Into What Media Will Look Like Into The Future
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > ABC Releases Its Digital R+D Into What Media Will Look Like Into The Future
Media

ABC Releases Its Digital R+D Into What Media Will Look Like Into The Future

Lauren Coleman 1
Published on: 19th November 2015 at 11:43 AM
Lauren Coleman 1
Share
3 Min Read
SHARE

The ABC’s Digital Network division today made public its research and development (R+D) site to share its work into what media experiences could look and feel like in the future.

Since launching earlier this year the R+D team has investigated areas including virtual and augmented reality, intelligent computing, interfaces that transcend screens, open platform personalised news services, and contexts such as commuting. The R+D site and its reports were previously only available to ABC staff.

ABC digital network director Angela Clark said the ABC’s investigations were being shared to support further discussion around the future of media experiences in Australia.

“The challenges and opportunities presented by digital disruption extend across many sectors so it may be that something from our own experience will benefit others. By sharing our work we hope to stimulate more conversations and support an environment of open collaboration in both the opportunities and challenges that rapid change brings,” Clark said.

The digital network’s head of R+D Alvaro Marquez said the work of R+D was focused on informing, educating and entertaining Australian audiences in future settings.

“Our role is to explore what future experiences might mean for the ABC and to envision new ways to read, watch and listen to content. The materials released today cover a wide range of topics from the rise of natural interfaces, the impact of big data and ubiquitous computing, and Natural Language Processing,” Alvaro Marquez said.

Materials available for download at rd.abc.net.au include:

  • Megatrends: Introduces five key trends and shifts in emergent and growing technologies that may affect the medium-term future and have an impact on media experiences.
  • Beyond the Screen: Imagines beyond the “click” and “touch” of our current multi-screen world to the next generation of digital experiences, where our interactions will be with the world around us.
  • The Commute: Explores the Australian commuting experience of 2020, and how media may be consumed in that context.
  • ACE (Automated Content Enhancement): A technical prototype that explores Natural Language Processing as a solution for generating meaningful metadata so content can be used by contextually aware systems in future media experiences.
  • News, Place & Relevance: A research study based on personalised mobile pilots across regional Australia that examines the more immediate opportunities relating to how location impacts relevance when it comes to news and information services.
Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Modern Family
Share

Latest News

Telstra Launches One-Off Ad During State Of Origin Decider
11/07/2025
Clemenger BBDO Sydney office.
Agency Scorecard: Clemenger BBDO
11/07/2025
Matt Coote.
Matt Coote Takes New Senior Role At GumGum
11/07/2025
Spenser Skates.
Amplitude Acquires Kraftful To Embed AI-Native Voice Of Customer Capabilities
11/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?