Southern Cross Austereo (SCA) has promoted Carla Vella to Sydney agency sales director where she will manage all of the company’s assets across television, radio and digital.

Vella (pictured) will jointly manage agency sales as she joins fellow Sydney agency sales director, Jane Stucci.

Andrea Ingham, national sales director SCA, said: “We are thrilled to deliver a new team at SCA, who are able to provide our clients with services and solutions across our full portfolio of assets.”

Vella has been with SCA since 2010 as a sales manager across the company’s radio portfolio.

Vella added: “It’s an incredibly exciting time to be at SCA, one of this country’s most diverse media businesses. The alignment of our TV, radio and digital assets allows us to deliver a focussed service model along with market leading cross platform solutions.”