Southern Cross Austereo has taken to bribery, delviering a box of Krispy Kreme donuts to draw our attention to its SCAengage website ahead of next Tuesday's first audit results.
On the website, Craig Bruce says in a video message that worrying about the results would do him no good and that while he accepts no new show goes up in its first audit, he’s not worried about how the results will fall.
Apart from being the first audit since Kyle and Jackie O's defection to ARN's KIIS 106.5, it's also the first audit conducted by GfK and which includes ediaries.
What can we say? We're easily bought.