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B&T > B&T Exclusive > The 4Ps That Make Cairns Crocodiles 2025 A Must-Attend Event
B&T Exclusive

The 4Ps That Make Cairns Crocodiles 2025 A Must-Attend Event

Pippa Chambers
Published on: 19th December 2024 at 11:55 AM
Pippa Chambers
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3 Min Read
Nakkiah Lui, acclaimed writer, actor, and director is one of many top speakers revealed for 2025.
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Every marketer knows the 4Ps. Cairns Crocodiles, Presented by Pinterest, meanwhile has a different and equally compelling set of Ps that make it a must-attend event next year. 

For marketers, creatives, and media mavens, this isn’t just another conference—it’s the ultimate combination of Product, People, Place and Possibilities. Let’s break it down:

Check out the Cairns Crocodiles speaker lineup—so far!

1. PRODUCT: The Content That Bites Back

Forget cookie-cutter presentations—Cairns Crocodiles 2025 will deliver a killer lineup of keynotes and sessions designed to challenge, inspire, and entertain.

From global CMOs and creative visionaries to media powerhouses, this is where big ideas meet bigger impact. Expect actionable insights, bold strategies, and stories that will leave you scribbling notes and rethinking your game plan.

Then Variety AU/NZ Editor-in-Chief Poppy Reid interviews actor Richard Roxburgh at Cannes in Cairns (now known as Cairns Crocodiles)

2. PEOPLE: Who You’ll Meet in the Wild

You’ll rub shoulders with top-tier marketers, creative leaders, innovators, and disruptors, all under one roof.

Whether it’s over coffee, a panel Q&A, Cairns Masterclass presented by News Corp Australia, or a casual sunset catch-up, the connections you make here could be career-defining.

And with big names including Ana Andjelic, David Ohana, and Katie Page already locked in—and more to come—it’s a who’s who of industry legends and rising stars.

See: First Bite: Sink Your Teeth Into First Wave of Cairns Crocodiles Speakers [ [LINK TO BE ADDED]]

Some of adland’s best ready to party.

3. PLACE: The Perfect Backdrop for Big Ideas

Set in stunning Cairns, where the Great Barrier Reef meets lush Daintree Rainforest, this is more than just a conference—it’s a destination.

Break free from stuffy boardrooms and tired hotel-based conferences and join us to enjoy a venue that’s as inspiring as the content.

Whether you’re mingling at the Cairns Convention Centre, hanging out at the Hemingway’s Brewery content track, or unwinding by the water post-session, this event offers a refreshing mix of business and leisure.

4. POSSIBILITIES: What Happens After You Attend

Cairns Crocodiles isn’t just about what you learn in the moment—it’s about what you do after.

You’ll leave with fresh ideas, actionable strategies, and powerful connections that can transform your work, your team, and maybe even your career.

From sparking new partnerships to finding creative solutions to old challenges, the possibilities are endless. Just ask anyone that attended this year.

Luc Longley AM, Australian professional basketball coach and former NBA player, speaking at Cannes in Cairns alongside Sam Lane, broadcast journalist and author.

Are you across all that’s new at next year’s Cairns Crocodiles? For more on the Crocodile Awards, The Hatchlings, Masterclasses and Speed Mentoring, see here.

 

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