The tech start-up scene is fast becoming a major player in the industry, but it won’t be going anywhere if they don’t start valuing the people behind it all, says we.people managing director Cassie Sacks.
The tech start-up scene is ripe with opportunity as astute entrepreneurs push the boundaries of where innovation and creativity meet. Whilst staying competitive and balancing the books are high on the agenda, one crucial factor is often overlooked – the human element of the start-up space. Ignore it at your own peril…
In the tech start-up scene, it isn’t a shortage of quality ideas that’s a problem, but a scarcity of quality teams. As today’s industry of choice for investors and entrepreneurs, tech start-ups are still facing growing pains when implementing their people strategy, as global players scramble to attract and retain the sharpest minds.
Despite the low-entry capital required and rise in global talent available, over the past decade the tech scene has fostered a habit of – hire now, and think about the consequences later. Yet, early decision making on the hiring of key staff and your company’s overall commitment to culture can position many a start-up for ‘make it or break it’ time.
So how do you avoid the pitfalls and plan ahead?
Make a hiring plan
With the demand for skill at an all time high, those with the talent can be tricky to tempt. It’s employers that go to the extra mile, or should we say ‘extra event’, that often come across the best talent.
Tapping into like-minded social communities or industry gatherings and becoming more active in your own recruitment process, means you could be future proofing relationships before ink on contracts sets.
Taking the time out to hire smartly also comes down to thinking broadly about what potential roles need to be filled. There’s no point coping with growth as it hurries through the door; agencies need to evaluate and monitor their internal structure regularly and make room for potential job roles that are yet to exist.
Consider Your Culture
Grappling with the day-to-day operations that come with a shift of sudden growth, tech start-ups often neglect to strategically plan out what culture they wish to set. With new hires swiftly welcomed in, perhaps not everyone’s going to fit in?
The drawbacks of ongoing personality clashes in senior teams can get your business into trouble and if core staff members aren’t operating as a unified team, individuals can become displaced and driven by their own agendas.
For the onset, think of your employee value proposition. Most companies consider their consumer value proposition but fail to do so with their employees. Sadly, the leading cause of many business closures is poorly managed teams and inept leadership from the top down.
On the flip side, a company that has a smart people strategy in place, along with a mandate for global best practice and a strong hold on local market intelligence, will enjoy heightened morale, a surge in innovation, improved productivity and market competitiveness.
There’s no denying it: culture is the bedrock of all business… so don’t put yours on hold; give it the attention it deserves.
Please login with linkedin to comment
Ben & Jerry’s has unveiled their latest limited-edition flavour: Unfudge our Future, to urge Australia’s leaders to tackle climate change by making fossil fuels history. The launch aligns with the Federal Government’s preparation of a history-making economic reboot in the upcoming October Budget, with Ben & Jerry’s joining forces with 350.org Australia and the Climate […]
BRITA Australia is today proud to reveal its latest national campaign, ‘Get Your Jugs Out’, starring Australian comedian, Celeste Barber. The quirky campaign encourages Australians to make the switch from bottled water to great tasting filtered tap water, using a BRITA filter jug at home, with the creative brought to life with Celeste’s cheeky, yet relatable sense of humour.
Twitter is saying ‘bye to the reply guys’, allowing users to control who can reply to their Tweets. ‘Reply guys’ have long been an issue on the social media app, where users (often anonymous) frequently comment on posts in an annoying, condescending or otherwise unsolicited manner. Twitter first put these users on notice in May […]
The Virtual Conference Network, an Australian-founded disruptive alternative to video conferencing, has today launched to provide risk mitigation, improved flexibility, new post-event revenue streams, and optimal cost-effectiveness to conference organisers, business leaders and peak bodies. With over 20 years of first-hand experience with the high-risk and costly ways of delivering traditional conferences, co-founders Alex Paine […]
Medallia has appointed Heather Paterson as its new ANZ country manager to drive further growth across Australia and New Zealand. With a strong sales performance and leadership background, Paterson joins Medallia as ANZ country manager following more than seven years with leading SaaS financial technology provider, Intralinks, where she was most recently director for Asia […]
Integral Ad Science (IAS) today announced the launch of “Channel Science”, an industry-leading partnership between Channel Factory and IAS. The Channel Science solution helps advertisers to leverage both companies’ technologies through a single product to ensure their YouTube campaigns are brand-safe, brand-suitable, and performance-optimized. More than ever before, advertisers are searching for ways to streamline their media buying and improve […]