Gold Sitecore implementation and user experience focused digital agency, Switch I.T., has announced the appointment of Radu Chiperi as new Business Development Manager.
Based in Sydney, Chiperi will be responsible for accelerating Switch’s growth through technology innovation leadership and advocacy within the business and technology community.
Chiperi joins Switch with more than four years’ experience in e-commerce and digital marketing, working with recognised brands including Royal Life Savings, Seven West Media and Red Cross Australia.
Chiperi previously worked at Ucommerce where he held several positions during his three years with the company.
In his latter role as business development manager, Chiperi was responsible for the expansion of Ucommerce in Asia Pacific, opening a new office, and managing projects for Umbraco, Kentico and a range of Ucommerce Sitecore clients.
Chiperi has a Bachelor degree in International Business, Sales and Marketing Management from the Business Academy Aarhus in Denmark.
Switch is a Sitecore Gold Implementation Partner with proven success in delivering the complete vision for customer experience management for companies including Ricoh Australia, Yamaha-Motor and NRMA.
The latest instalment of Dairy Australia’s “Buy. Support. Enjoy Aussie Dairy,” campaign has launched via elmwood. The ad aims to highlight the health benefits of getting your daily dose of dairy while also supporting local farmers and communities. The new Enjoy phase of the Dairy Australia campaign follows on from the initial scene-setting campaign, (around […]
Andrew Piccoli spent his career overseeing some of Australia’s most memorable ad campaigns. Now, he has turned his attention to a particular area of passion: children’s literature. Now retired, Piccoli spent the COVID-19 lockdown writing the story of Dexter the Dahu for children aged between five and nine. He has donated a copy of the charming […]
Outdated and modelled legacy measurement metrics being used by OOH companies have hindered confidence in the channel. Robin Arnold [pictured], Chief Technology Officer for LENS Technology & Analytics explores the few hero systems emerging to bring trust back to the channel. What do marketers really want? It’s a hard, nuanced question that has many answers. […]