There’s a fresh new snapshot of the social media landscape that is ripe for the picking and here to make sure you don’t get outdone by all those darn millennials twittering all over the place.
The introduction of universal search
Facebook has made its index of public posts searchable. Previously, conducting a search on Facebook would return results from sources you had some affiliation with. Now conducting a search on Facebook will return results from everyone who published a post containing that keyword.
With the roll out, Facebook has also made the following improvements to its search engine:
- Better suggestions: Typing in the search box will return better, more personalised results on the fly. Facebook will also highlight topics that are going on right now.
- Filter Friends/Public: When search results are returned you can toggle between results from your friends, and public posts from those you may or may not be connected to.
- Find Active Conversations: Jump right into active public conversations around links shared to Facebook.
Facebook has announced that everyone with the iOS app will have access to content published via Instant Articles.
Instagram has made significant improvements to Instagram Direct include threading messages and sending content directly from your feed as a direct message.
Instagram launched a new official account, appropriately titled @instagramforbusiness, with the express purpose of sharing business tips and case studies.
Supporting Multiple Photo Formats
You now can share photos and videos in both portrait and landscape orientation in addition to square posts.
Google maps have come to Pinterest with the integration of place pins
Location information including geo location, store hours, phone numbers will be automatically added to place Pins, similar to what you’d see in one of Google’s knowledge panels.
The number of accounts you can follow has increased from 2,000 to 5,000. However, Twitter will be monitoring and cracking down on aggressive behaviour including following and unfollowing.
To meet the demands of YouTube viewers, the company launched an ad-free subscription service on October 28th. The new experience, called YouTube Red, is said to be designed to give viewers “exactly what they want” — offering ad-free and offline viewing capabilities. Subscription will cost US$9.99 a month.
Australian Prime Minister Anthony Albanese said Meta’s decision to stop paying for Australian news is “not the Australian way” and that he is “very concerned” about the announcement. Meta today confirmed it will walk away from funding Aussie journalism once the current content deals expire in what is a significant blow to Australia’s largest publishers. […]
The Australian media industry has responded to Meta’s decision to walk away from funding Aussie journalism once the current content deals expire. In a blow to local media outlets, Meta said it will not enter negotiations to extend deals to pay Australian media companies for the news that appears on its platforms. Michael Miller, News […]
Free TV has said that today’s announcement by Meta that it will not be renewing any of the deals struck with Australian media companies for use of news content on its platforms should be met with swift action by the government. Meta today revealed it will walk away from funding Aussie journalism once the current content […]
NOVA Entertainment has today announced the launch of a refreshed brand identity for FIVEAA, Adelaide’s premier commercial talkback station. The forward-looking brand refresh reflects FIVEAA’s new lineup and vision while paying homage to the station’s previous logo and rich heritage. Built upon the new tagline of Always Adelaide, the new direction celebrates the ‘AA’ branding […]
Australian social and content marketing workflow platform Fabulate has won big at the industry’s annual AiMCO Awards, taking out the highly competitive Best Influencer Marketing Technology Service category. Lead image: Fabulate team at Aimco Awards The win saw the start up platform, which has a team of around 50, receive the industry recognition against competitor […]
Australia’s newest transformative TV technology, Hubbl, will be on sale from March 10 in Harvey Norman and JB Hi-Fi retail stores nationally and via Hubbl.com.au. Lead Image: Foxtel CEO Patrick Delany at Hubbl Launch. Also from March 10, Hubbl will unveil a national advertising campaign starring brand ambassadors Hamish Blake and Andy Lee. The multi-channel […]
Marking a historic moment, THE LUME Melbourne will welcome original pages from Leonardo da Vinci’s Codex Atlanticus to Australian shores for the first time, as they touch down on March 9, before going on display to the public from March 16, when Leonardo da Vinci – 500 Years of Genius presented by Webuild opens to […]
Eyeota, a Dun & Bradstreet company and a global source of data for digital marketing, have selected Proximic by Comscore, a leading provider of audience and content targeting solutions for programmatic activation, as its preferred partner for making its full taxonomy of audience segments available for contextual cookieless targeting.