opr (formerly Ogilvy PR) has promoted Jacquie Potter to the role of Managing Director of its Melbourne PR operations, effective immediately.
Richard Brett, CEO opr said: “I am thrilled Jacquie has accepted the role of Melbourne’s managing director. I believe very strongly that when senior positions become vacant we look to promote internally before we look outside the business.
“It is Jacquie’s incredible client skills, drive and passion for the business that made her the obvious choice. Her tenacity in finding, building and responding to opportunities is inspiring and her ability to convert and build her clients and the agency’s reputation is excellent. This bodes well for the continued success of the Melbourne team this year and beyond.”
Potter has held key account management and leadership positions within opr for more than 12 years.
Commenting on her new role, Potter said: “There is no better place than opr to develop your career. Ever since I joined Howorth as a graduate in 2006, the business has attracted some of the industry’s best talent and an enviable group of clients to work on. It’s an energising and inspiring place to work and I look forward to leading Melbourne’s team through its next growth phase.”
Potter will continue to lead opr’s AMEX account, which continues to deliver award winning work in Australia, and she will also play an active role as a key member of Howorth’s senior leadership team.
Culture-leading publisher Highsnobiety continues to evolve its local operations with the appointment of Citizens of Culture as its strategic partner across media operations within Australia. Highsnobiety is a premium global brand dedicated to cultural pioneers, with work spanning across digital platforms, print media, documentaries, cutting edge events, a shopping platform and a full service creative […]
An investigation by British broadcaster ITV has found that Amazon is destroying millions of items in unsold or returned stock. The report specifically focuses on one of the 24 warehouses the company has in the UK. According to ITV News, the destroyed items are largely unused and new, either returned items or those which never […]
Australian fashion brand Witchery has partnered with B Corp GlamCorner as part of GlamCorner’s subscription box offering as the demand for everyday essentials soars. This partnership marks another milestone for the Australian fashion industry towards becoming more circular and introducing more paths to reduce textile waste. Customers nationally will be able to rent more of […]
The media, marketing and creative industries are being encouraged to host their own ‘Curry Club for COVID’ before 30th June to help meet the ambitious $100k target set by its organisers. Curry Club for COVID, which was conceived by long-time adtech executive Peter Bray, sales director at Impact, and is powered by industry social purpose organisation […]
The UnLtd Cup is returning for its tenth consecutive year, marking a decade of soccer shenanigans that’s raised nearly $500,000 for children’s mental health charity, KidsXpress. On July 22-23rd, 28 teams from across the industry will battle it out on the soccer field in the two-day tournament at Sydney University Sports and Fitness Centre, Darlington. […]
Australian-bred company Ultra Commerce has acquired New Zealand-based company Vesta eCommerce, a global software business providing leading product data management solutions. The recent acquisition is a significant move for the business, which is Australian born, owned, and headquartered, but has built out a global presence as it pursues rapid growth in the eCommerce market. Connecting […]
Canteen’s latest campaign features the combined talents of Director Luna Laure and creative agency Crater. The campaign strives to raise awareness for young people affected by cancer. The awareness campaign centres around Harry Barentson, who at 12 years of age found out his pregnant mum had cancer. The campaign aims to bring awareness to Canteen’s […]