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Reading: oOh!media CEO Brendon Cook Appointed To FEPE
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B&T > Media > oOh!media CEO Brendon Cook Appointed To FEPE
Media

oOh!media CEO Brendon Cook Appointed To FEPE

John Hanrahan
Published on: 24th April 2015 at 12:09 PM
John Hanrahan
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Brendon Cook, CEO of oOh!media Australia New Zealand, has been appointed international vice president of Federation European Publicite Exterieur (FEPE)– a Global Out Of Home (OOH) industry body.

With over 35 years’ experience in OOH advertising, Cook has been at the forefront of the OOH advertising business in Australia and New Zealand, creating a multi-award winning company and being actively involved in pioneering the industry’s move into digital.

“I am proud to be a part of the Board and to be the first vice-president from Australia and New Zealand in the 50 year history of FEPE International,” Cook said.

“This is a true indication that the ANZ outdoor advertising industry is on an international level playing field with fellow outdoor advertising companies globally that are synonymous with embracing cutting edge technology and enabling brands to maximise engagement with Out Of Home’s growing audiences.”

Being appointed as vice president of FEPE is a direct reflection of how Cook has lead oOh! to evolve into the leading OOH business in Australia and New Zealand.

“I am delighted that Brendon Cook, CEO of oOh!, has agreed to join the Board of FEPE international.  Brendon’s appointment brings a truly international connection to FEPE,” said FEPE president Antonio Vincenti.

Cook’s appointment as vice president of FEPE will be ratified at the annual General assembly to be held in Budapest in June.

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TAGGED: JWC, outdoor
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John Hanrahan
By John Hanrahan
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John Hanrahan is one of Australia's most experienced business journalists, TV reporters and producers. He is currently a Senior Consultant and Media Director with Lighthouse Communications Group in Sydney whose clients include Testra Business, the Clarius Group of recruitment companies, out of home advertising company oOh!media,eco adventure park TreeTops, the young Australian entrepreneurs organisation, ENYA, Access Digital Entertainment and private equity company Wolseley.. Lighthouse handles the national media for the Telstra Business Awards and the Telstra Business Women's Awards. He has worked for John Fairfax and Sons, News Ltd., 2GB, 2UE, ABC Radio, Channels 7 and 9 and ABC TV. He has also worked in newspapers in the UK and United States. For three years he was managing director of the joint US-Australian television production company Taffner Ramsay Productions. From 1994 to 2003, he worked as a reporter and producer on the Nine Network's national Small Business Show. Prior to that he was Australian editor of the Los Angeles based business daily newspaper The Hollywood Reporter and then editor of Australia's Dynamic Business magazine. He has also worked as a senior account executive for a PR and Advertising company. And has worked in the newspapers in the UK, Europe, Asia and the US. He has also owned his own business communications consultancy - John Hanrahan Business Communications.

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