In the midst of economic uncertainty, Australia’s leading independent social media agency, L&A Social Media, have announced five new client acquisitions to bolster their food and beverage division.
The West Winds Gin, Champagne Duperrey, Dean & Monroe Prosecco, Zytho Brewing and Strength Meals Co. have each signed on the agency to lead their social media marketing and amplify their share of voice online at a time where cut-through is critical.
In light of the recent COVID-19 outbreak, Founder and CEO of L&A Social Media, Gina Lednyak, said now is the time for brands to truly connect with their online communities in order to thrive, both now and on the other side of the pandemic.
“With consumers spending more time than ever on social media, now is not the time to go silent. Brands of all sorts should be looking at ways they can leverage their social media platforms to bring something unique and valuable to their target market,” she said.
“From virtual wine tastings to at-home recipes series, we’ve helped dozens of brands pivot their social media strategies to be able to deliver the same product or service to their audience in ways like never before.”
Ms. Lednyak added that this influx of new business, particularly within the food and beverage industry, is a testament to the company’s specialised social media work and reputation.
“Over the last twelve years, our team have worked in collaboration with hundreds of incredible global and local brands to understand their overarching business objectives and identify how social media can work strategically to reach those goals.”
“We’re so grateful for our client partners, both new and existing, that continue to refer us and have faith in our ability to help them take their marketing efforts to new heights.”
The Sydney based social media agency now has more than 25 full-time staff, specialising in social media and digital strategy, in-house content development, social media advertising, influencer marketing and consulting across a broad range of industries.