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B&T > Media > Hey Adland, Stop Jumping On Board Trending Topics
Media

Hey Adland, Stop Jumping On Board Trending Topics

Erin M Doyle
Published on: 6th August 2015 at 12:43 PM
Erin M Doyle
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Sometimes there are bandwagons that brands just shouldn’t jump on, here’s a list of brands that really should have paused before posting these online.

Burger King

American burger companies Burger King, WhataBurger and White Castle have jumped on board a hip hop beef between rappers Drake and Meek Mill.

Last week rapper Meek Mill took to Twitter to call out Drake for not writing his own lyrics, yo. It’s all really blown up from there, but probably has reached the height of ridiculous with these posts:

All these burgers and they still got beef. #BackToBack pic.twitter.com/ZCHfazodwB

— Burger King (@BurgerKing) July 29, 2015

Meek Mill take it from us- if you gonna serve beef serve it high quality

— Whataburger® (@Whataburger) July 31, 2015

It’s ok, @MeekMill. Maybe beef isn’t your thing. #ChickenRings @Drake pic.twitter.com/4W8oPuoqQK

— White Castle (@WhiteCastle) July 31, 2015

 

Louie The Fly

#PutYourDressOut was created to express sympathy for the murder of Leeton schoolteacher Stephanie Scott. It probably wasn’t the best place for Mortein insect repellant to post this: 105543-2fc95ab4-e1a3-11e4-ad56-582b16c0a3e6

DiGiorno Pizza

#WhyIStayed trended earlier this year about the issue of domestic violence awareness. An American pizza company DiGiorno Pizza probably should have known better not to tweet “#WhyIStayed You had pizza”. The tweet has since been deleted:

ICYMI: @DiGiornoPizza engaged with the domestic violence awareness hashtag #WhyIStayed last night. It went like this: pic.twitter.com/kIDZcAFp65

— Neetzan Zimmerman (@neetzan) September 9, 2014

Singapore Airline

Singapore Airline probably shouldn’t have posted this on Facebook about the MH17 tragedy:

Shame on @SingaporeAir for their selfish and insensitive status update regarding #MH17 pic.twitter.com/NBL8waFJdi

— Umar S Ramlan (@umarramlan) July 17, 2014

Have you got another brand that we should add to the list? Tweet us @bandt

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Erin M Doyle
By Erin M Doyle
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Erin Doyle is an experienced digital marketing specialist and comms expert.

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