Razorfish and LGBT community advocacy organization GLAAD have teamed up in a pro-bono assignment to call on people worldwide to express support for 31 Australian couples whose marriages were deemed invalid nearly a year ago.
On December 7, 2013, a bill went into effect that was passed by the Australian Capital Territory (ACT), making the territory the first part of Australia to legalize same-sex weddings. However, just five days later, the national government challenged the decision, saying it was inconsistent with federal laws, and Australia’s High Court overturned the legislation making all of the couples’ unions invalid.
The 5 Days of Equality campaign encourages people to join the human rights movement, creating a global initiative that sends messages of congratulations to the 31 couples during the five-day span of their one-year anniversary, Dec. 7th – 14th. The campaign kicked off with a video asking the world to send anniversary wishes using the hashtag #5daysofequality.
Each positive message received will be put in an anniversary card specially created by Smudge Ink which will be snail-mailed to a central meeting place in Canberra, where a special event on December 14 will see the couples come and read their special messages of congratulations. The entire process—from message retrieval to card development and delivery, and finally the Aussie couples being overwhelmed with love from around the world—will be captured and distributed in video form, as well.
The annual search for the very best of Australia’s young media, creative, and marketing professionals has begun, with Cannes Lions Festival representative The Misfits announcing entries are now officially open for the 2021 Snapchat Young Lions Competition. The Young Lions Competition, which is proudly supported by Snapchat and The Trade Disk, gives blossoming media talent […]
Global data and insights business Pureprofile Limited has today announced three new appointments to the Australian team to support its renewed growth strategy. Young Ham [pictured] joins the team in a global role as head of data, innovation and product, Kate Richards will hold the role of interim head of sales, data & insights ANZ […]
Lotame has today announced 109 per cent growth in third-party data sales in the APAC region from Q2 2020 to Q3 2020. Across the APAC region, India saw 555 per cent growth, followed by Malaysia at 190 per cent and Taiwan at 178 per cent growth. Subsequently, Australia saw 43 per cent growth and New Zealand […]
The Australian Road Safety Foundation (ARSF) has teamed up with Spotify and some of Queensland’s leading musicians in a national first that will geotarget drivers within school zones. The Slow Down Songs campaign, which is being piloted in Queensland, will work to keep kids safe within school zones by dramatically slowing down songs and serving […]