Calvin Klein’s latest installment of the #mycalvins campaign takes things to an even sexier level than the last one, with a whole new range of verbs being added into the blanks of ‘I ______ in my Calvins’.
Launching a few months back, Calvin Klein had enlisted a range of hot, young celebrities to market its iconic underwear, and this new release of its Spring 2016 campaign is no different.
Featuring Kendall Jenner, Justin Bieber, Klara Kristin and Abby Lee Kershaw, among others, the campaign is appropriately named, ‘Erotica’.
The photographer Harley Weir captures the celebs in racy poses and positions, such as the featured image, where one of the models wore her jeans backwards to show off some butt cleavage.
There was also an on-set video recorded and turned into a saucy piece of footage, which you can enjoy here:
The campaign has been doing the rounds and gathering momentum for the past few months, despite Mr Klein himself admitting he wouldn’t have cast social media megastars such as Kendall Jenner if he were still at the helm.
