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Reading: Buddy Telco Expands TVC Presence With New Campaign Starring Cartoon Dog
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B&T > Advertising > Buddy Telco Expands TVC Presence With New Campaign Starring Cartoon Dog
Advertising

Buddy Telco Expands TVC Presence With New Campaign Starring Cartoon Dog

Staff Writers
Published on: 2nd December 2024 at 11:35 AM
Edited by Staff Writers
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Buddy Telco has launched its inaugural integrated campaign to help introduce the self-service brand to the Australian market.

The campaign has launched across TV, BVOD, SVOD, socials and display, with an additional OOH presence to go live before the end of the new year showcasing the Buddy cartoon dog.

“Bringing Buddy to life is a crucial next step in launching our brand into the world, letting customers know what we are about, which is that reliable internet shouldn’t be compromised by price,” said Chelsea Running, marketing manager, Buddy Telco.

“This campaign isn’t just a launch, but a product demonstration for Buddy Telco. A chance to show Australians just how good our internet is,” added Rebecca Rizzo, head of marketing, Buddy Telco.

Credits:

Client: Buddy Telco

Concept: Thinkerbell Melbourne

Production: Dirty Puppet

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Fredrika Stigell
By Fredrika Stigell
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Fredrika Stigell is a journalist at B&T with a focus on all things culture. Fredrika is also completing a Master of Archaeology, focusing on Indigenous rock art and historical artefacts in Kakadu National Park. Previously, she worked at a heritage company helping to organise storage collections for Sydney historical artefacts. Fredrika majored in English during her Bachelor's and is an avid reader with a particular interest in 19th and 20th century literary fiction.

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