Apply For Scholarships In 140 Characters Or Less

Apply For Scholarships In 140 Characters Or Less

Online business education provider, BSchool, has launched a campaign via Twitter to encourage applicants to apply for its scholarship program.

The initiative, #TweetScholar, developed by Melbourne-based creative agency Taboo, sees potential scholarship winners apply using just 140 characters.

Ryan Trainor, BSchool Co-founder and serial entrepreneur was proud to unveil the scholarship, likening its modern and disruptive approach to the course material itself.

“Like everything we do at BSchool, our scholarship program is different, disruptive and designed to help students get the tools they need to succeed, faster” says Trainor.

“We started BSchool to arm ambitious business people with practical skills for a quickly evolving business world, so it makes sense that the scholarship process reflects the same digital skills and opportunities” he adds. “Say goodbye to lengthy application forms, interviews and red tape… Welcome to the elevator pitch – 140 characters to sell your idea”.

Taboo’s James Mackinnon says, “TweetScholar is the first initiative in the ‘Be More’ campaign. Throughout the campaign we’re going to give old-school traditions a much-needed shake up and show Australians that there is a faster, smarter and more relevant option when it comes to business education.”




Latest News

New Business Wins For We Scout
  • Marketing

New Business Wins For We Scout

Indie comms agency We Scout announces new business wins. Well, you'd hardly announce new business losses, would you?

Oceania map with connection networks.
  • Media

Zenith Wins Superloop’s Media

The Zenith Christmas party set to be a wholly more bawdy, jolly soirée after agency nabs end-of-year win.

Archibald Williams Wins NBA Digital, Activation & Fan Engagement Accounts For APAC
  • Media

Archibald Williams Wins NBA Digital, Activation & Fan Engagement Accounts For APAC

Independent brand and digital agency, Archibald Williams (AW) has been appointed to lead the NBA account across the APAC region. The NBA is one of the most prestigious sporting leagues in the world and basketball is one of the fastest-growing sports in Australia. Effective immediately, AW said it was “excited” to work across all digital, […]

QMS Champions Creativity As First Most Contagious APAC 2023 Sponsor
  • Advertising

QMS Champions Creativity As First Most Contagious APAC 2023 Sponsor

Leading digital outdoor company QMS has announced it is the first-ever inaugural partner for Most Contagious APAC, the landmark London event by creative and strategic intelligence company Contagious, which will be showcased in Australia on Tuesday, 12 December in Sydney and Wednesday, 13 December in Melbourne. Most Contagious is an event that delivers key advertising […]

OMG’s Annalect First To Get Meta’s Advanced Analytics
  • Technology

OMG’s Annalect First To Get Meta’s Advanced Analytics

Omnicom’s data and analytics division Annalect has partnered with Meta, giving it access to Advanced Analytics (AA) – one of Meta’s privacy-focused measurement solutions – to provide Omnicom’s clients with future-proof, next-level measurement. Omnicom is the first holding company to have access to AA. AA allows advertisers to combine their first-party data with Meta’s ads […]

AKQA Launches Eco-Conscious AI DIY Assistant Encouraging People To Gift More Sustainably
  • Technology

AKQA Launches Eco-Conscious AI DIY Assistant Encouraging People To Gift More Sustainably

WPP’s AKQA has launched Fixmas.gift, an environmentally conscious AI-powered DIY assistant, affectionately known as Fixie, for a one-stop solution for all things repair. Fixmas.gift hosts an array of guides and inspiration to empower people to prolong the lives of their belongings or purchase pre-owned items that need a little love and care. Fixie can: Help […]