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Reading: ApolloNation supports Layne Beachley’s Aim for the Stars Foundation
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B&T > Media > ApolloNation supports Layne Beachley’s Aim for the Stars Foundation
Media

ApolloNation supports Layne Beachley’s Aim for the Stars Foundation

Sarah Bamford
Published on: 11th September 2014 at 10:35 AM
Sarah Bamford
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ApolloNation continues relationship with The Layne Beachley Aim for the Stars Foundation, which aims to empower girls and women to achieve their goals.

ApolloNation’s relationship with The Layne Beachley Aim for the Stars Foundation, started when the team volunteered as part of the Dentsu Aegis Network’s APAC community initiative, One Day for Change.  The team enjoyed their work so much that they wanted to provide ongoing support for Beachley’s charity.

Kylie Green, Managing Director of Activations at the Dentsu Aegis Network said, “I have been involved with Layne’s Foundation for several years now and am thrilled to have engaged my entire ApolloNation team with its vision and purpose.  The team has loved helping out; so much that we have committed to working on next year’s event already.”

Layne Beachley said, “Without the generous support of partners such as ApolloNation, we cannot achieve the great things we do for young Australian women.  Kylie and her team have been fantastic to work with and were instrumental in making 2014’s gala ball the best we’ve had yet.”

ApolloNation has supported Aim for the Stars with over $25,000 of pro bono creative services and volunteering including:

  • Creative Services including new logo design and livery for the charity, including new website design
  • Sourcing prizes for the silent and major auction
  • Sourcing samples and gifts for goodie bags and packing them
  • Volunteers to help set up and run the fundraising event

Kylie Green & Layne Beachley_sml

The Layne Beachley Aim for the Stars Foundation empowers girls and women to invest in their future and fulfill their potential through initiatives including funding to help them realise their dreams in sporting, academic, community or cultural pursuits.  To support the Foundation or find out more about this year’s grant recipients please visit the website aimforthestars.com.au

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By Sarah Bamford
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As the Group Communications Manager for Dentsu Aegis Network Australia & New Zealand, Sarah manages the internal and external communications for the company's 25 diverse marketing and communications businesses, ensuring that the ANZ communications strategy is aligned with the Group's global requirements. Before moving into corporate communications, Sarah was an Account Director in PR consulting, developing a strong background in FMCG, lifestyle and property & design. She developed and implemented successful campaigns for clients such as Coles, AGL, Sunbeam, Vitasoy, Triumph, News Limited, Callaway Golf, General Mills (Betty Crocker), Simplot (Bird's Eye), The Royal Mail Hotel, Pan Urban and ANZ. Sarah holds a Bachelor of Arts from The University of Melbourne, a Graduate Diploma in Public Relations from RMIT and is a member of the Public Relations Institute of Australia (PRIA).

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