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B&T > Media > APG Is On The Hunt For The Next Planning Idol
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APG Is On The Hunt For The Next Planning Idol

Hayley Warwick
Published on: 23rd September 2015 at 8:46 AM
Hayley Warwick
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The Account Planning Group’s biannual awards program for Australia’s young planning talent is on the hunt for the next APG Planning Idol.

Entrants have until Thursday 8th October to enter a written submission of 1,500 words in response to this year’s application brief. With a focus on generating ideas for good, APG has teamed up with Australia’s leading online youth mental health service, ReachOut.com, to deliver a brief which hopes to assist young people in the positive development of their mental health and that targets parents as a connecting channel.

Entrants who demonstrate clear understanding and original, strategic thinking will be shortlisted for the opportunity to showcase their talent in front of a panel of industry leaders prior to the awards ceremony in Sydney on 12th November 2015.

Jason Lonsdale, APG Chair and executive planning director at Saatchi & Saatchi, said: “This is a unique opportunity for rising stars in planning to showcase their unexpected thinking and potential in front of a panel of senior planners from across the industry. Most of all, it’s a great forum for young planners to stretch and challenge their thinking outside of the agency. Good luck.”

The competition is open to both members and non-members and entrants must be aged 30 or under as of 1st October 2015.

Check out the competition brief here, and enter here.

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TAGGED: Edge, Magnum PR
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By Hayley Warwick
ABOUT 2016 AWARD School - Top Ten I am a communications professional with almost six years experience delivering high profile B2B and B2C campaigns in London and Sydney. With experience in both agency and in-house roles, I have had the opportunity to work with a broad range of brands and organisations, from national not-for-profit organisations and charities, to major consumer and financial services brands.

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