APG Is On The Hunt For The Next Planning Idol

APG Is On The Hunt For The Next Planning Idol

The Account Planning Group’s biannual awards program for Australia’s young planning talent is on the hunt for the next APG Planning Idol.

Entrants have until Thursday 8th October to enter a written submission of 1,500 words in response to this year’s application brief. With a focus on generating ideas for good, APG has teamed up with Australia’s leading online youth mental health service, ReachOut.com, to deliver a brief which hopes to assist young people in the positive development of their mental health and that targets parents as a connecting channel.

Entrants who demonstrate clear understanding and original, strategic thinking will be shortlisted for the opportunity to showcase their talent in front of a panel of industry leaders prior to the awards ceremony in Sydney on 12th November 2015.

Jason Lonsdale, APG Chair and executive planning director at Saatchi & Saatchi, said: “This is a unique opportunity for rising stars in planning to showcase their unexpected thinking and potential in front of a panel of senior planners from across the industry. Most of all, it’s a great forum for young planners to stretch and challenge their thinking outside of the agency. Good luck.”

The competition is open to both members and non-members and entrants must be aged 30 or under as of 1st October 2015.

Check out the competition brief here, and enter here.

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