Omnicom Media New Zealand has promoted Angela Spain to the newly-elevated role of chief content officer.
Spain has played a key role in the evolution of Omnicom Media New Zealand’s content capabilities, helping drive the integration of content, communications, media and commerce to deliver impactful business results for clients. Her appointment reflects the growing importance of content-led marketing and storytelling within the modern media landscape.
She has been with the holdco for just under two and a half years, and before the promotion was the MD of content for Omnicom Media NZ.
“Angela has made a significant contribution to the strength of our content capabilities. Her deep industry expertise and relentless focus on delivering exceptional outcomes foster a culture of collaboration, innovation and growth,” said Nikki Grafton, CEO of Omnicom Media NZ.
“As brands increasingly seek new ways to build relevance, attention and enduring connections with audiences, Angela’s leadership will be critical in ensuring we continue to deliver world-class content solutions that drive both commercial impact and long-term brand growth.”
On her appointment Spain said: “Content has never been more important to brand growth. In a world where attention is increasingly hard to earn, long-term, consistent storytelling remains one of the most effective ways to build meaningful connections with audiences.”
Angela is widely respected across the industry for her client-centric approach, leadership capability and passion for innovation. The promotion reinforces Omnicom Media NZ’s commitment to investing in specialist expertise and strengthening its leadership bench as clients increasingly seek integrated solutions that connect media, content and culture.

