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B&T > Newsletter Editions > B&T Newsletter — 1 October 2026

B&T Newsletter — 1 October 2026

Published on: 1st October 2026 at 9:00 AM
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4 Min Read

Get Ready! It’s The 2026 B&T Awards Leadership, Marketing & Agency Of The Year Finalists!

They say good things come in threes. But in this case, they come in twos. Meet the second & final tranche of B&T Awards finalists.

TV Ratings (1/10/2026): Site Tensions Boil Over Between Lisa & Sev On The Block

Heads were bumped on The Block last night. Fortunately they were wearing hard hats.

How Denstu Japan Snapped Up The Cairns Crocodiles Grand Prix Award With Fun Mahjong-Inspired Campaign

We've always been more into Backgammon, ourselves. But this campaign nearly swayed us.

Five Programmatic Trends The World’s Sharpest Marketers Have Cottoned On To In 2026

B&T readies the blue steel to find out what's so hot right now in programmatic.

Flybuys & Qantas Frequent Flyer Head Up Australia’s Top Loyalty Programs, But Where’s MyMaccas?

B&T's 4 million MyMacca's points do little to move the needle here.

Emotive ‘Buzzing’ As It Scoops Up Activision’s Creative Account

Emotive team ready the Turtle Beach headsets and stock up on Mountain Dew in celebration.

Smelly Lunch Stories: Julie Attwood

July Atwood becomes the next guest in our Smelly Lunch Stories series. And we're readying our napkins for the finale.

Melbourne Confidential: Dr Marion Piper

It isn't often you see a PhD holder in B&T. Even rarer that one will actually talk to us.

Amazon Gives Ads Platform AI Overhaul, Expands Alexa’s Branded Conversation Capability

Christmas comes early for B&T as Amazon refreshes its ad buying platform.

WhatsApp Hands Parents More Say Over Teen Privacy – But Not Their Chats

That said, would you really want to see what your teenagers are sending their friends and enemies at school?

Spotify Ads Enlists Lizzo & Jay Shetty To Sell Its Ad Business To Marketers Globally In New Campaign

With her lawsuits now behind her, Lizzo's back on the market for brand deals it seems.

Lifeblood’s In-House Team Launches New Campaign Featuring Olympians Cathy Freeman, Ian Thorpe, Cate Campbell & Cooper Woods

Here's a cause we should all get behind.

Four Pillars Gin Unveils New Masterbrand Platform ‘Expect Different’ Via Weave

Four Pillars gets a new look and feel. Says it's business as usual on the taste front.

PAK’nSAVE Guerrilla Outdoor Campaign Targets Fast Food Chains Via McCann NZ

The tedious knowledge that you have some food at home will now follow you around New Zealand.

99 Bikes Rolls Out ‘We Know Riders’ Campaign Via Alt/Shift

There weren't many beneficiaries in the Great Northern Beaches E-Bike Confiscation of 2026. Save 99 Bikes, perhaps.

-196 Turns Sydney Nightclub Into A Tokyo Konbini Via Noisy & PHD

Was it gone-off sushi or stale sweat wafting down Oxford Street last week? Turns out, it could have been both.

Uber Eats Branches Out Into Fashion Retail With Target Partnership

Find yourself caught short in the bogs at work? Worry no more.

Merchantwise Group To Acquire WP Brands

A wise move, perhaps?

DAZN Media+ Hires Nine Director To Strengthen Brisbane Sales Team

Ferguson said she's excited to get in da zone.

News Australia’s Delicious. Becomes National Food Pillar For State & Community Mastheads

Get a slice of this delicious news.

‘Blocked, More Expensive, Less Effective’: Aussie Privacy Reforms Impact On Marketing Activity

Sadly, you can't opt-out of these privacy reforms.

Bonfire Brings Perth Marketers Together To Go ‘Offscript’

Bonfire heats up Perth with this event.


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