Claude Sonnet 5.5 Promises Cheaper AI Agents For Creatives – But Will It ‘Create Even More Chaos?’
We'll admit, cheaper AI was below cheaper cigs and beer on our Christmas list but it's better than a poke in the eye.
‘You Need Different Mindsets’: Merrick Watts & Ed Stening On Distilling A Winning Partnership – In Tandem, Presented By Adobe Acrobat
Posca founders crack one open and talk about neurodiversity. Or differences of thought. Depends how you look at it.
AI Search Is ‘Flattening’ & Accelerating Purchase Funnel: WPP Media
One day, the funnel will become a disc. And we'll all have to pack up and go home. Or not.
Heaps Normal Chief Brand Officer Tim Snape Calls Last Orders
We'll pour one open for Snape. But it may be around 1.4 standards and contain the letters 'V' and 'B' on the can.
Special, Leo & Grab Dominate APAC Effies
Effie, Effie on the wall, who are Asia-Pacific's most effective of them all?
Wavemaker Wins Insignia Financial Media Account
There's nothing more rock'n'roll than superannuation.
Leo Chief Client Partner James Walker-Smith Departs
Walker-Smith walks on out of Leos. Or rolls on his new skateboard.
McDonald’s Bites Into Commerce Media With US Trial
Macca's dips its toe into retail media, providing an unrivalled opportunity for Weight Watchers and SlimFast.
KFC Ropes In Boyband To Serenade More-Tender-Than-Ever Chicken Tenders Via Special
KFC puts tenders front and centre in new campaign. But none, as yet, into B&T's lap.
Howatson+Company Unleashes Next Chapter In UNSW Sydney’s ‘Progress For All’ Brand Platform
Progress is available to all at UNSW. As is HECS debt.
Bluey Partners With Citymapper To Help Families Navigate Town
Imagine getting T-boned and hearing 'Yay! Bluey!' Nightmare fuel.
Australian Avocados Launch ‘Pit-tition’ With Cricket Icon Merv Hughes Via Thinkerbell
Merv stars for avocados. A sentence we're sure he wouldn't have foreseen earlier in his career.
Seeker Agency Partners With AFL To Get The Wiggles On Board For Grand Final Parade
The Wiggles pre-show jaunt was narrowly overshadowed by Kylie at the AFL GF.
Fanta Leverages Snap Map To Promote New Fantasies Range
B&T found its fantasy after a copious helping of ayahuasca and some MDMA. But different strokes and all that.
Macquarie University & The Daily Aus Bring Young Aussies Together To Support Mental Wellbeing
If you weren't at the TDA IRL event, where were you!?
TV Ratings (28/09/2026): ‘Disrespectul’ My Kitchen Rules Launch Edged Out By The Block
B&T still thinks your choices should be: take it or leave it.
Bench Media Promotes Jessica Torstensson To General Manager Of Growth
Bench promotes Torstensson but has declined to give her larger office parking spot.
Former FCB, Colenso Exec James McMullan Launches Indie Agency Cantina Creative & Digital
McMullan launches Cantina. Also promises to do a cracking range of taquitos.
Noisy Poaches Urban List’s Jack Jones As Senior Partnerships Manager
You should never trust a man with two first names. But alliterative names are all fun and games.
Consultancy Ne-Lo Appoints Ex-Global Total Beauty Network CMO Amanda Connors
Ne-Lo, not to be confused with Noughties R'n'B star Ne-Yo, finds a new partner.
AusMusic T-Shirt Day 2026 Scales Up Radio Backing With CRA, ABC & triple j
It's time to find out how much you've let yourself go by checking whether that Accadacca shirt still fits.
