Founder and managing director of KONTENTED, Kate Edwards, returns from maternity leave this week to take up the newly created role of chief executive officer of KONTENTED, Australia’s largest independent content strategy and activation company. Edwards will commence in the CEO role from March 1 2016.
Shae Constantine, who stepped in to fill Edwards’ shoes while she was on maternity leave, will remain at KONTENTED as general manager and head of studio.
Under the tenure of Constantine, KONTENTED has gone from strength to strength, with new client signings including Mamamia Women’s Network, Octogon and SBS, as well as maintaining the company’s strong existing client base.
On returning to KONTENTED, Edwards said, “I am excited to return to KONTENTED – my first baby – and see all the amazing projects the team has worked on in my absence.
“I’m also thrilled that Shae has decided to remain with us as general manager, giving me time to work more closely with our key client, distribution and publishing partners. 2016 is shaping up to be a huge year for content marketing and KONTENTED is at the top of its game with the best people in place to maximise our collective success.”
Newly appointment general manager Shae Constantine said, “It’s been a fantastic 12 months for the business and having Kate back as CEO will only further propel KONTENTED forward.
“I’m thrilled to be staying on as general manager where I can continue to guide our fantastic team and help Kate achieve KONTENTED’s goals for 2016 and beyond. We are all looking forward to rolling our up sleeves and working even harder for our clients and partners to create amazing campaigns.”
KONTENTED was founded by Kate Edwards in 2011 and has since grown to become Australia’s leading independent content creation and activation company with a list of clients that includes XBOX, Kennards Hire, Hachette, USP, MediaVest and many more.
Please login with linkedin to commentWorld Environment Day
Sustainable soap brand Single Use Ain’t Sexy has been greeted with a huge influx of support after raising over half a million dollars in funding via a crowdfunding campaign. The brand has launched itself into the ‘green economy’ by calling on the Australian public to financially back them and their mission to get Aussies to […]
Queer Artist Ryan James Caruthers has publically slammed software company Unfold after it asked to use the artist’s work for free as part of its Pride Month social media campaign. Caruthers took to Instagram to show screenshots of the conversation he had with Unfold after it asked the artist to share 12 of his images […]
After relaunching in September last year, TWOOBS has become a ‘kinda’ shoe brand by also focusing on making the world a ‘kinder’ place and creating more consumer-conscious shopping. The vegan shoe brand founded by sisters Jess and Stef Dadon changed its marketing approach last year and stopped using social media to push sales the old-fashioned […]
Highly experienced tourism marketer Kelly Ryan has been appointed to lead the marketing efforts at Visit Sunshine Coast (VSC). During the past 12 years, Ryan has supported Canberra’s tourism industry in senior marketing roles, including as director of strategy and insights as well as director of marketing at VisitCanberra. Most recently, Ryan has been working […]
GHO Sydney has developed a new educational platform for Family Planning NSW to help parents and carers of children with disabilities navigate the changes to their bodies, emotions and social interactions. The project, ‘Planet Puberty’, was made possible through funding from the federal government’s Department of Social Services, and was co-designed with people with disability […]
JCDecaux today announced conservation organisation, Bush Heritage Australia, as its major charity partner for 2021. The partnership is part of a series of ‘social impact’ initiatives the business is launching this year, under the banner of JCDecauxHEART. JCDecauxHEART focuses on three areas of social impact: health and mental health, environmental sustainability, and enriching urban communities. […]
Shameless Media’s Michelle Andrews and Zara McDonald’s latest podcast, The Books That Changed My Life, will launch exclusively on LiSTNR on Tuesday, 15 June. Throughout the series Michelle and Zara will talk with guests including Kevin Kwan, Laura Henshaw, Jock Zonfrillo, Susan Carland, Hamish Blake and Delta Goodrem about the books that have had a profound impact […]
In celebration of Pride Month, cult streetwear brand Champion has announced an Australia-and New Zealand-first Pride range, Champions of Pride, and ongoing partnership with the Queer Sporting Alliance. Championing a cause, celebrating community, and aiming to create real change, the capsule collection proudly heroes the Pride colours in a selection of signature Champion tees, iconic […]
Following the successful deployment of BankiFi’s technology platform at The Co-operative Bank in the UK, BankiFi has appointed Lloyd Parata to lead their expansion into the Australian Financial Services market. BankiFi’s technology platform ensures banks remain relevant by offering SMEs an innovative solution to operate their business, whilst avoiding common challenges like late payment. Parata, […]
Mars Wrigley 5 Gum has partnered with Twitch to launch Team CLUTCH, a team of Twitch streamers who will assemble on for three live squad streams tackling popular games like Fortnite while embodying the brand’s ethos of ‘life happens in 5’. This partnership builds on 5 Gum’s 2020 Twitch activation, and is set to create […]