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Reading: The Betoota Advocate Brings The Banter As Dentsu Wins GumGum’s Inagural Pub Quiz
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B&T > Technology > AdTech & MarTech > The Betoota Advocate Brings The Banter As Dentsu Wins GumGum’s Inagural Pub Quiz
AdTech & MarTechAgenciesMediaNews Media & PublishingNewsletterTechnology

The Betoota Advocate Brings The Banter As Dentsu Wins GumGum’s Inagural Pub Quiz

Staff Writers
Published on: 16th October 2026 at 12:24 PM
Edited by Staff Writers
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2 Min Read

On Thursday evening, Sydney’s adland was treated to a very special GumGum Pub Quiz.

From Boris Johnson and Donald Trump’s reproductive records to the holding company Sir Martin Sorrell founded, advertisers from across the agency world were put to the test, with plenty of laughs along the way.

The evening was all about good company, networking and a healthy dose of trivia, with around 100 adlanders getting amongst the action.

Before quizmaster and B&T editor Tom Fogden took to the stage, Clancy Overell and Errol Parker from The Betoota Advocate had the audience in stitches during a fireside chat with GumGum’s JAPAC managing director Matthew Coote.

Coote even copped a stray from the pair, who reckoned he bore a striking resemblance to Treasurer Jim Chalmers.

“It was wonderful to see some of adland’s sharpest minds have a go at trivia. Our partnerships with these media agencies are incredibly important for us at GumGum and we are grateful to all of them. We are so fortunate to work with everyone who attended. Congrats to the team from Dentsu for winning and everyone else for taking part,” Coote said.

Congratulations to Dentsu for taking out the quiz. But with 100 attendees enjoying a night of laughs, networking and a little friendly competition, the real winners were everyone who turned up.

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Oliver Cerovic
By Oliver Cerovic
Oliver is a journalist at B&T, joining in April 2025 after completing a Bachelor of Communications, majoring in Journalism at UTS. He covers media agencies and owners, and has a strong interest in sports marketing. Oliver has a background in sport, previously writing for Fox League and the Manly Warringah Sea Eagles. He famously hit a last-ball six in the 2026 Big Clash to deliver his Indies side to a 19 point loss.

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