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Reading: B&T Newsletter — 18 September 2026
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B&T > Newsletter Editions > B&T Newsletter — 18 September 2026

B&T Newsletter — 18 September 2026

Published on: 18th September 2026 at 9:00 AM
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4 Min Read

‘Do Not Underestimate The Importance Of This’: Nine Wants Your Ad Dollars To Make Australia A Better Place To Live

Can advertising make the world better? Take out a package with B&T and find out for yourself!

‘Instagram Is The Mannequin, Snapchat Is The Conversation’: Snap Draws Punchy Distinctions Between Social Platforms

Snap pulled no punches at its upfront. And there weren't even any dog ear filters to distract from the message.

Bastion Aotearoa CCO: Taika Waititi & Zeekr Live In ‘A Lane Of One’

We're forever getting Taika confused with the new Zeekr 7X here at B&T. And who can blame us.

‘The Product Became The Viral Loop’: How Aussie Startup Blinq Turned Sharing A Business Card Into Its Entire Marketing Strategy

Want your business card to come with a health dose of blue light? Look no further.

Unilever, Amazon & Telstra Leaders Join HumAIn 2026 Speaker Line-Up

humAIn lineup grows like a virus as it adds these new speakers.

B&T Hack Takes Swing At UnLtd Open

B&T is never one to pass up the chance to bludge a day off work. So we were delighted at this chance to tee off during work hours.

HubSpot VP Media: Brands ‘Need To Get Out Of The Way’ When Working With Creators

Just let creators do whatever they want with your brand! And hope you don't end up like Callaway Golf.

Why Birthdays, Graduations & Engagements Matter More Than Brands Think

B&T reckons you shouldn't discount divorces, either. There's ample chance to sell booze, cigs and viagra.

Everyone Is Talking About Novig Save LLMs, But That Could Change

Data reveals that Sydney Sweeney hasn't done that much for Novig, yet. Quelle surprise.

Microdramas Softening The Beaches

Microdramas are all the rage these days. But we're still fans of argument-in-the-street, clothes-out-the-window macrodrama.

TV Ratings (17/09/2026): Nine Celebrates 70 Years With Star-Powered Tipping Point Special

Thought Tipping Point couldn't get any better? Think again!

Clearlight Highlights The Peace & Serenity Of Saunas In ‘Enter The Wild Campaign’ Via Hellions

Saunas are peaceful. Until the old fella with the beer belly next to you starts farting.

Alba Thermal Springs & Spa Urges Workers To Switch Off In New Campaign Via HERO

If we had a rig like this bloke, we'd take any chance to get our kit off in an ad.

Canberra Short Film Festival Returns For Its 31st Edition

Number of reasons to visit Canberra doubles on the back of this new film festival.

Terry Tsai To Lead Disney+ Marketing Across APAC

Tsai sensibly avoids Minnie Mouse costume for announcement photo.

Guy Rintoul Joins Digital Marketing Agency Shout

Here is something for the agency to Shout about.

DoubleVerify Expands AI Push With New Conversational Campaign Tool

DoubleVerify launches new conversational AI tool after experiments with taciturn AI tool prove unsuccessful.

Alex Moore & Jess Leech Promoted To Co-Lead Brand Voice Studio XXVI

XXVI is 26 if you're not too hot on your Roman numerals.


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