Lounge Lovers has consolidated its media planning and buying for both traditional and performance media with SPEED.
The appointment comes following a review of its marketing capabilities and requirements and is effective immediately.
Samuel Viney, CEO Lounge Lovers said: “We are incredibly ambitious and it’s therefore important for us to have a partner who can flex and scale to deliver our aggressive business targets. And with SPEED, we found the ideal partner. We were impressed by their emphasis on analytics, strategy and AI to unlock new opportunities for growth. Furthermore, their dynamic operating model means we can activate and respond quickly to market dynamics.”
Ian Perrin, managing partner at SPEED said, “Lounge Lovers are the perfect client for us, given their intense focus on customer data and operational delivery. We can’t wait to get stuck in and support their impressive growth trajectory.”
SPEED’s other clients include Carnival, LDV, Glencore, KPMG, Dulux, Westfarmers Health, Milk Lab, Archie Rose and Taco Bell.
