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Reading: Ex-Initiative MD Pops Up At Specsavers In Media Planning Role
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B&T > Media > Ex-Initiative MD Pops Up At Specsavers In Media Planning Role
Media

Ex-Initiative MD Pops Up At Specsavers In Media Planning Role

Staff Writers
Published on: 8th January 2019 at 10:45 AM
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Initiative’s ex-managing director Shaun Briggs has found himself a new post at Specsavers.

Briggs has taken on the role of head of marketing planning for Australia.

Briggs was MD of Initiative from July 2017 until his exit late last year.

Prior to Initiative, Briggs was at the helm of Dentsu Mitchell, where he held the position of general manager for two years.

He also spent time working at MediaCom as group director.

Briggs declined to make a comment on his move to Specsavers.

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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