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Reading: Pizza In The Sky: Domino’s Pizza Survives Drone Delivery
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B&T > Technology > Pizza In The Sky: Domino’s Pizza Survives Drone Delivery
Technology

Pizza In The Sky: Domino’s Pizza Survives Drone Delivery

Staff Writers
Published on: 26th August 2016 at 11:33 AM
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Domino’s pizza in New Zealand has successfully delivered the first pizza by drone Powered by drone company Flirtey, dominos is the first company in the world to offer a commercial drone delivery service.

In a press release on Domino’s website: “Earlier this year we unveiled a new member of our delivery team, DRU the robotic unit. We are now just as excited to welcome DRU DRONE to the team. The use of drones as a delivery method is designed to work alongside Domino’s current delivery methods and will be fully integrated into online ordering and GPS systems.

“Proving that the sky’s the limit, Domino’s has partnered with the global leader in drone deliveries, Flirtey to launch the first commercial drone delivery service in the world. DRU DRONE is the next stage of the Company’s expansion into the Artificial Intelligence space, which provides us with the ability to adopt and develop new technologies for customers to order from.”

Domino’s said it is also looking at opportunities for drone delivery trials in Australia, Belgium, France, The Netherlands, Japan and Germany. Check out a video of the successful test below:

https://youtu.be/gzQkByBuutM

“What drones allow us to do is to extend that delivery area by removing barriers such as traffic and access, as well as offering a much faster, safer delivery option, which means we can deliver further afield than we currently do to our rural customers while reaching our urban customers in a much more efficient time,” Domino’s group CEO and managing director Don Meij said in a statement.

“We are getting closer to the time where you can push a button on your smartphone and have Domino’s delivered by drone to your home,” Flirtey’s Matt Sweeny said.

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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