Campaign: Subway In The Subways

Campaign: Subway In The Subways

Sandwich chain Subway is promoting its $5 low fat lunch across Sydney trains throughout November. The Track-View campaign has been provided by out-of-home specialists, TorchMedia and is its first Quick Service Restaurant (QSR) campaign.

Branding 24 train panels across Sydney’s rail network, TorchMedia in conjunction with Ikon Communications have created a campaign taking full advantage of the Track-View format.

Kirsty Dollisson, GM at TorchMedia is enthused about the TorchMedia’s first QSR campaign.

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