BrandCrowd Creates Shareable Logo For Government’s ‘Arm Yourself’ Campaign

BrandCrowd Creates Shareable Logo For Government’s ‘Arm Yourself’ Campaign
B&T Magazine
Edited by B&T Magazine



Logo designer BrandCrowd has created its own logo to align with the federal government’s ‘Arm Yourself’ vaccine campaign.

Taking inspiration from the iconic World War Two image of Rosie the Riveter, the logo was created by a network of designers.

According to BrandCrowd, “with the Australian government’s COVID-19 vaccination rollout under increasing scrutiny and accompanying advertising campaign live, we thought it would be awesome if young Australians had a little something they could use to promote all that’s positive about the vaccine roll out.”

It was designed to be sharable in both workplaces and social media, and can be used as a reaction on platforms like Slack and Teams, or as a Facebook sticker.




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