A hard working business professional who thrives on helping clients use the available communication tools in the right way to deliver business objectives. From advertising through to engagement programs and performance driven campaigns, the best results always comes from understanding business objectives first and then tailoring strategies to deliver. My experience covers a range of verticals including automotive, retail, travel, financial services, FMCG, government, utilities & media working across strategic planning, advertising and marketing, cross channel marketing and customer experience management.