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Reading: Apple Celebrates End Of The Actor’s Strike In Epic Ad That’s A Love Letter To Movie Making (& Mad Max!)
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B&T > Campaigns > Apple Celebrates End Of The Actor’s Strike In Epic Ad That’s A Love Letter To Movie Making (& Mad Max!)
Campaigns

Apple Celebrates End Of The Actor’s Strike In Epic Ad That’s A Love Letter To Movie Making (& Mad Max!)

Staff Writers
Published on: 13th November 2023 at 10:54 AM
Staff Writers
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Apple is celebrating the end of the actor’s strike in the US with a new ad that spruiks the filmmaking capabilities of its band new iPhone 15. (Although the question must be asked – do people actually make films on iPhones?)

The work, via Apple’s creative agency TBWA\Media Arts Lab, plays out as a love letter to Hollywood and all the actors, directors, make-up artists, scriptwriters, gaffers and production assistants, etc that go into making the movie magic.

Called “On With The Show”, it’s set to Irving Berlin’s 1946 classic show tune “There’s No Business Like Show Business”.

There’s also a heap of nods to Australia’s cinematic gift to the world, Mad Max. Watch the fun below:

 

 

 

 

 

 

 

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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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