B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Pinterest
  • WPP
  • AFL
  • Federal Election
  • Thinkerbell
  • Anthony Albanese
  • NRL
  • State of Origin
  • Cannes Lions
  • AI
  • EssenceMediaCom
  • B&T Women in Media
  • Spotlight on Sponsors
  • Channel 10
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Federer v Tsonga has fans glued to Seven
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > Federer v Tsonga has fans glued to Seven
Media

Federer v Tsonga has fans glued to Seven

Staff Writers
Published on: 24th January 2013 at 9:31 AM
Staff Writers
Share
2 Min Read
SHARE

A blockbuster quarterfinal between crowd favourite Roger Federer and Jo-Wilfried Tsonga boosted Seven’s ratings for night ten of the Australian Open.

The match was watched by 1.15 million viewers and sat in fourth place behind the news, according to OzTam’s overnight metro ratings.

The late night match also rated well with 977,000 viewers.

The results follow a Fusion Strategy analysis which predicts tennis ratings for Seven will be down 20% year-on-year.

Yesterday, media analyst Steve Allen said viewers were turning off Seven’s tennis broadcast “in droves” due to heavy cross-promotion and too much of a focus on “this starlet or that starlet”.

The cricket ranked just behind the tennis, pulling in 930,000 viewers for Nine.

Nine’s US comedy 2 Broke Girls broke into the top 10 with, in ninth place the show had 637,000 viewers.

A repeat of the ABC’s QI was also in the top 10 and claimed 629,000 viewers.

Nine won the battle for news viewers on Wednesday evening with Nine News watched by 1.334 million viewers.

Seven News was close behind with 1.218 million viewers.

Seven again won the night overall, with the largest all free-to-air channel share of 36.9%.

Nine was in second place with 27.6%, Ten claimed 14.9%, the ABC 14.8% and SBS 5.9%.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Telstra & Herpes Fly The Flag For Australasia In Final Cannes Lions Awards
21/06/2025
Australia Nabs Silver Marketing, Bronze Digital Young Lions Trophies
20/06/2025
Glimpse Inside the Cannes Jury Room  
20/06/2025
Destination NSW Partners With CommBank To Unlock Visitor Economy Insights
20/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?