UnLtd, the advertising industry’s social impact organisation, has opened applications for its annual Hall of Good awards for 2026.
The Hall of Good celebrates the companies, campaigns and individuals using the creativity, media and marketing to create positive change for children and young people.
There are three categories, all free to enter. The Good Company category recognises organisations demonstrating a long-term commitment to creating positive outcomes for children and young people.
The Campaign for Good category celebrates outstanding purpose-led campaigns that raise awareness, funds or drive meaningful social change.
The Social Change Maker category recognises individuals who go above and beyond to use their skills, influence and networks to make a difference.
“Every year, we’re inspired by the incredible people and organisations across our industry that choose to use their creativity and influence for good. The Hall of Good is a chance to celebrate the positive change being created across our sector and recognise those leading the way. It’s proof of what’s possible when our industry comes together to back children and young people and use its collective power to create lasting impact,” said UnLtd CEO Philippa Moig.
The Hall of Good has been recognising industry changemakers for more than seven years. Previous inductees include Paramount, Ogilvy, GroupM, Yahoo, Initiative, The Hallway, EssenceMediacom, Nine, OMD, Zenith, Cocogun, NOVA, Dentsu, Engine and Wavemaker.
Social Change Maker winners have included Ant Melder, Chiquita King, Philippa Noilea-Tani, Danielle Galipienzo and Katherine Pochroj.
“It was a highlight of last year and a real honour to be recognised as a Social Change Maker, especially alongside so many people I respect. So much of this work happens because passionate people across our industry choose to give their time, skills and influence to causes they care about. I’d encourage others to put themselves forward – it’s a great chance to shine a light on the positive impact being created every day across our industry,” said Pochroj.
Applications are free and will be judged by an independent panel of industry and social impact leaders. The 2026 Hall of Good applications close on 16 October with winners announced at UnLtd’s Big Dream gala on 12 November 2026 in Sydney.
