B&TB&TB&T
  • Advertising
    • Campaigns of the Month
    • Effectiveness
    • League Tables
    • Opinion & Analysis
    • PR
    • Production & Craft
    • Social
    • Strategy & Insight
  • Agencies
    • Agency Scorecards
    • Appointments
    • Culture Bites
    • League Tables
    • New Business
    • Opinions & Analysis
    • Profiles
    • The Work
    • Fast 10
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles Awards
    • Hatchlings
    • Women in Media
    • Women Leading Tech
  • Best of the Best
  • Brands
    • Appointments
    • Campaigns
    • Culture Bites
    • Opinions & Analysis
    • Partnerships
    • Spotlight on Sponsors
  • Campaigns
    • Campaigns of the Month
    • League Tables
    • Opinion & Analysis
    • The Work
  • CMOs
    • Appointments
    • CMO Power List
    • CMOs to Watch
    • Opinions & Analysis
  • Marketing
    • Appointments
    • Customer Experience
    • Data & Insights
    • Opinions & Analysis
    • Spotlight on Sponsorship
    • Strategy
    • Sports Marketing
  • Media
    • AI
    • Appointments
    • Audio
    • Digital
    • Headliners presented by Nine
    • News
    • News Media & Publishing
    • Opinions & Analysis
    • Out of Home
    • Platforms
    • Radio Ratings
    • Retail Media
    • Social
    • Spotlight on Sponsors
    • Streaming
    • Trading & Upfronts
    • TV Ratings
  • Technology
    • AdTech & MarTech
    • AI
    • Appointments
    • Opinions & Analysis
    • Platforms
  • Cairns Crocodiles
Search
Trending topics:
  • Featured
  • Cairns Crocodiles
  • Pinterest
  • Nine
  • Seven
  • Meta
  • AFL
  • WPP
  • B&T Exclusive
  • Partner content
  • Married At First Sight
  • TikTok
  • Google
  • Cairns Crocodiles Speaker Spotlight
  • NRL
  • Publicis Groupe
  • Dentsu
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: TV Ratings (18/1/26): All Eyes On The Opening Day Of The Australian Open
Share
Subscribe
B&TB&T
Subscribe
Search
  • Advertising
    • Campaign of the Month
    • Effectiveness
    • League Tables
    • Opinion & Analysis
    • PR
    • Production & Craft
    • Social
    • Strategy & Insight
  • Agencies
    • Agency Scorecards
    • Appointments
    • Culture Bites
    • League Tables
    • New Business
    • Opinions & Analysis
    • Profiles
    • The Work
    • Fast 10
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles Awards
    • Hatchlings
    • Women in Media
    • Women Leading Tech
  • Best of the Best
  • Brands
    • Appointments
    • Campaigns
    • Culture Bites
    • Opinions & Analysis
    • Partnerships
    • Spotlight on Sponsors
  • Campaigns
    • Campaigns of the Month
    • League Tables
    • Opinion & Analysis
    • The Work
  • CMOs
    • Appointments
    • CMO Power List
    • CMOs to Watch
    • Opinions & Analysis
  • Marketing
    • Appointments
    • Customer Experience
    • Data & Insights
    • Opinions & Analysis
    • Spotlight on Sponsorship
    • Strategy
    • Fast 10
    • Sports Marketing
  • Media
    • AI
    • Appointments
    • Audio
    • Digital
    • Headliners presented by Nine
    • News
    • News Media & Publishing
    • Opinions & Analysis
    • Out of Home
    • Platforms
    • Radio Ratings
    • Social
    • Spotlight on Sponsors
    • Streaming
    • Trading & Upfronts
    • TV Ratings
    • Retail Media
  • Technology
    • AdTech & MarTech
    • AI
    • Appointments
    • Opinions & Analysis
    • Platforms
  • Cairns Crocodiles
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2026 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > TV Ratings > TV Ratings (18/1/26): All Eyes On The Opening Day Of The Australian Open
MediaTV Ratings

TV Ratings (18/1/26): All Eyes On The Opening Day Of The Australian Open

Oliver Cerovic
Published on: 19th January 2026 at 12:30 PM
Oliver Cerovic
Share
2 Min Read
Aryna Sabalenka. Instagram/stansportau.
SHARE

Australia’s biggest tennis competition, the Australian Open, kick started yesterday with more than 2.5 million viewers tuning in to watch the first day session. 

Kicking off the highly anticipated tournament was the two world number ones Aryna Sabalenka and Carlos Alcaraz. The pair showed off just why they are both the best in their respective matches, cruising through the first round. A total TV national average audience of 444,000 turned on Nine to watch Sabalenka destroy France’s Tiantsoa Rakotomanga Rajaonah in straight sets. Unfortunately for Aussie Adam Walton, he too was dispatched in straight sets by Alcaraz.

Off the court, fans were furiously locked out as a result of a mammoth day one crowd. Records were already smashed in the previous week, where only qualifying matches were played. This led to the Australian Open organisers expecting a massive turnout for day one of the main draw.

However, even though the expectations were met with ground passes for day one being sold out, people still struggled to get into the venue two hours after the first match had begun.

Seven continued to have a golden summer pulling in a reach of 2,254,000 for its broadcast of the final BBL game of the regular season. The Aussie test stars was on show as the Brisbane Heat hosted the Sydney Sixers for a ticket into the finals.

But, it was Steve Smith who took centre stage for an average audience of 785,000 people knocking an all important 54 off 40 balls to help the Sixers chase down the Heat’s total of 171.

Over on 10, Season 12 of I’m A Celebrity… Get Me Out Of Here! began with a bang raking its biggest total audience since 2022 and its biggest ever streaming audience. The episode featuring Julia Morris and Robert Irwin introducing the new celebs managed a reach of 1.7 million and an average audience of 660 thousand.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.


TAGGED: Australian Open, BBL, Brisbane Heat, sydney sixers, TV Ratings
Share
Oliver Cerovic
By Oliver Cerovic
Oliver is a journalist at B&T, joining in April 2025 after completing a Bachelor of Communications, majoring in Journalism at UTS. He covers media agencies and owners, and has a strong interest in sports marketing. Oliver has a background in sport, previously writing for Fox League and the Manly Warringah Sea Eagles. He famously hit a last-ball six in the 2026 Big Clash to deliver his Indies side to a 19 point loss.

Latest News

Free.studio Launches In London With Partners From Cummins&Partners, BBH, M&C Saatchi, The Glue Society & Range Rover
26/05/2026
Diabetes Australia Highlights The Hidden Dangers Of Ultra-Processed Foods Via Cocogun
26/05/2026
Dentsu Extends Tourism & Events QLD Contract, Adds Offline Media Buying
26/05/2026
Amazon Reportedly Enters The Race For NRL Broadcast Rights
26/05/2026
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinions & Analysis
  • Technology

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2026 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?