US president Donald Trump and his campaign team have made the decision to use a popular meme to promote the politician overnight.
The meme in question is of Ghana’s dancing pallbearers, a six-man crew of funeral performers, with techno music playing in the background. The meme format has proven popular in recent weeks.
In Trump’s post – which was shared to his official Facebook page – Democrats candidate Joe Biden’s campaign is superimposed onto the coffin.
The video refers to Biden’s controversial comments from last week, in which he said “if you have a problem figuring out whether you’re for me or Trump, then you ain’t black”.
Biden has since apologised for the comments.
The video has already been viewed over 5 million times.
The use of memes to promote himself and attack Biden is obviously part of the current President’s strategy to engage with younger voters.
On his official Snapchat, Trump has already shared a number of similar videos.
Another Biden meme from the Trump snapchat account 😬 pic.twitter.com/g9HSYwliWE
— Brandon Pope TV (@BpopeTV) May 26, 2020
