EASYFLOWERS appointed The Core Agency to the campaign without a pitch. The Core Agency has now launched a new integrated campaign for the florist network.
The campaign features TV, print, social and digital.
Jacob White, deputy CEO at EASYFLOWERS said, “we’re thrilled to partner with The Core Agency. They have extensive experience with digital brands and have created a fantastic campaign to communicate our message.”
“The EASYFLOWERS brand has long been considered Australia’s easy choice for delivering love in the form of flowers and we’re confident the team’s energy and creativity will keep us relevant with existing audiences, as well as engage new generations of customers to come.”
EASYFLOWERS includes a network of more than three hundred local florists to deliver fresh flowers across Australia on the same day they are ordered.
Jon Skinner, founder and creative partner at The Core Agency said, “it’s fantastic to be working with the EASYFLOWERS team – people who clearly believe in the power of creative advertising to drive their business forward.”
The Core Agency’s client list also includes IGA Supermarkets, QBE Insurace, PwC, Just Better Care, Evergreen Garden Care and Elders Insurance.