Today is the day! On-time entries for B&T’s Women in Media Awards, presented by Are Media, close at midnight tonight!
The highly-anticipated awards, to be held at the White Bay Cruise Terminal in Sydney on 28 August, will celebrate the leadership, commercial impact, and cultural influence of women across Australia’s advertising, marketing, and media industries.
In a recent interview with B&T, the winner of 2025’s Women in Media Power List, Dee Madigan, admitted she has spent considerable time thinking about the word at the centre of the accolade, and believes the advertising industry has long misunderstood what power actually looks like.
The Campaign Edge creative director explained it’s not all about the corner offices, large teams, long working hours and rushing to climb the corporate later. It’s about the influence you hold, and choosing what you do with it.
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The power to influence, I think, is really what power is, because otherwise it’s just control,” she told B&T. “True power should be about being able to influence either people or institutions. It’s about being able to change things in the way you think they should be changed, that’s what power is.”
“Power doesn’t necessarily mean having a lot of staff under you. I think that’s the way we’ve been brought up to think about power, and it shouldn’t be.”
GET YOUR ENTRIES IN NOW! WE DON’T WANT YOU MISSING OUT!
