Are you curious about the growth of CTV? Are you a brand, agency, or marketer keen to explore the endless possibilities of CTV to tell stories and connect with customers?
Well then look no further! Because B&T and Unruly have teamed up for an essential new survey about Connected TV.
Connected TV is the new frontier of advertising, giving brands and agencies unparalleled access to different content types, whether it’s gaming, music streaming, or the linear TV we know and love. It’s more important than ever to get an industry-wide understanding of CTV.
We’re looking to create a platform of shared knowledge and experience about CTV. We want to explore the opportunities of CTV advertising, particularly its creative potential – and we need your help, and your insights!
So whether you’ve been buying CTV ads since day dot, or have yet to explore the many, many potential opportunities, we want to hear about it!
We’re really interested in how both creative and data can better help brands, buyers and agencies tap into new audiences and upskill their demographic targeting.
Rachel Powney, Unruly’s VP of marketing said: “As the industry shifts towards privacy-first solutions, the combination of creative and data will be key to conquering this new frontier of advertising. We’re excited to take the lead in bringing CTV to the forefront and, through this survey, better understand the state of CTV in the region.”
Help us put the creativity in CTV by filling out the survey HERE and you’ll be in the running to win a magnum bottle of Veuve Clicquot’s Yellow Label champagne!
