It’s Easier To Treat ANZAC Day With Respect Without A Brand: GPY&R
As history proves, it rarely ends well for brands hitching a ride on the ANZAC legend says this GPY&R creative.
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Nearly Half Of Aussies Don’t Plan To Mark ANZAC Day: Study
We'll definitely be celebrating ANZAC Day by getting drunk at the RSL & enjoying offensive tweets by SBS journalists.
Australian Actors Lend Their Voice To ANZAC Spirit In Web Series Via GPY&R
GPY&R Melbourne launch new ANZAC campaign and thankfully it has none of the "Woolworths" about it.
Sacked SBS Journo Scott McIntyre Resolves Anzac Tweet Furore
The Woolworth's fiasco, the SBS fiasco... Geez, last year's Anzac Day was a rich vein for lovers of monumental cock-ups.
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GPY&R Creates ANZAC Podcast ‘Letters Of Gallipoli’
To commemorate the centenary of ANZAC Day, Legacy and GPY&R Melbourne have re-told the story of the Gallipoli landing.
SBS Journo Punted For “Vile” Anzac Day Tweets
The journo that inferred people attending Anzac Day ceremonies were dumb, thick and drunk is standing by the comments.
Brands Warned After Woolworths Avoids $50K Fine For Anzac Debacle
Woolies is presently social media's whipping boy, however, some industry heads have jumped to the grocer's defence.
Woolies’ Agency Carrspace “Not In Hiding” After Yesterday’s PR Disaster
The creative agency behind Woolworths' disastrous Anzac campaign says it was having technical issues with its website.
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Woolies Shamed For Naff Anzac Promo
The Fresh Food grocer forced into grovelling apology after latest marketing stunt looked decidedly 'Cheap Cheap'.
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