Real-Life Gay Couple Star In Cadbury Ad Celebrating 50 Years Of Crème Eggs

Real-Life Gay Couple Star In Cadbury Ad Celebrating 50 Years Of Crème Eggs
B&T Magazine
Edited by B&T Magazine



Cadbury is celebrating an astonishing five decades of Crème Eggs with a new spot rejoicing in the many ways to eat the chocolate treats.

Running for just under a minute, the ‘It’s the Creme Egg Golden Goobilee!’ spot shows there are plenty of different ways to eat a Crème Egg.

There’s the lickers who scoop out the inner filling with their tongues and there’s the bakers who top their baked treats with a few Crème Eggs. There’s also the Eggsperts, the Dippers, and the DiscrEATers.

But perhaps the most memorable way the egg is celebrated in this spot is between couple Callum Sterling and Dale K Moran—the Sharers—who lean into each other as they take a bite of either end of their Crème Egg.

“Sharers? Yeah, we are down with that,” a voice over says, as the men share the chocolate.

According to Out.com, the ad is one of two holiday campaigns aimed at increasing LGBTQI+ representation and outreach, with Doritos Mexico recently releasing a commercial showing a divorced father reaching out for help in communicating his acceptance of his gay son, and his boyfriend.

 




Please login with linkedin to comment

Cadbury

Latest News

The Mars Agency Announces Latest Findings Of Retail Media Report Card
  • Advertising

The Mars Agency Announces Latest Findings Of Retail Media Report Card

The Mars Agency has developed a scorecard that assesses the capabilities of leading platforms across key criteria required to optimally plan, execute, and measure effective retail media programs. The scorecard aims To help brands efficiently evaluate their spending options across retail media networks in Australia (and New Zealand). With spending on retail media advertising in […]

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick
  • TV Ratings

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick

A heated argument between two jungle members did the numbers for Ten last night, with I’m A Celeb obtaining a total national reach of 1,282,000. Fans were delighted as Candice Warner and influencer Skye Wheatley got into it over a stick of lipstick, leading Warner to dub the Instagram star “selfish.” Wheatley, best known for […]