It was the deadset cert to win the 2012 Games (that eventually went to London), however, that’s not stopped Paris from having another crack at securing the event for 2024.
With Tokyo having already snared the 2020 Games, the bidding for 2024 is set to get underway with Paris, Los Angeles and Budapest the only cities to throw their hats into the ring.
Today, Paris unveiled its campaign slogan and film with the slogan “Made for sharing”.
Check the campaign out below:
https://www.youtube.com/watch?v=gftfCXc_-DQ
The campaign was created by France’s biggest agency, BETC Paris, and features a music track by French artist Woodkid called I Love You.
The host of the Summer Olympic Games is scheduled to be announced at the 130th International Olympic Committee Session in Lima, Peru, on 13 September 2017.
