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Reading: Multi-Awarded Director Noah Marshall Joins Exit Films With Producer Luke Kneller
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B&T > Advertising > Multi-Awarded Director Noah Marshall Joins Exit Films With Producer Luke Kneller
Advertising

Multi-Awarded Director Noah Marshall Joins Exit Films With Producer Luke Kneller

Staff Writers
Published on: 3rd December 2024 at 8:15 AM
Staff Writers
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L-R: Luke Kneller, Noah Marshall.
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Noah Marshall has joined Exit Films along with his producer, Luke Kneller.

The Sydney and Auckland-based production company said that Marshall’s ability to tell stories that are “sensitive, empathetic and compelling” and marriage with the expert knowledge of his “craft, technical prowess and bold, cinematic imagery” has led to him being one of the most sought-after directors in the industry—perhaps best shown in his automotive adverts.

“Many moons ago, when I was a young art director on the agency side, I developed an appetite for aesthetic storytelling. I am always searching for new ways to create visually. This is a visual medium, so I firmly believe it is an essential tool in creating something that moves people emotionally,” Marshall commented.

In fact, his reel has one of the broadest ranges in the business, with work for Nike, McDonald’s, Sony, Audi, Chase, Mercedes, Toyota, Barclays, Telstra, General Motors, Heineken, Coca-Cola, Toyota, Mercedes-Benz, Kia and a striking story for Michael Hill.

He is known for his collaborative approach with creatives and clients, and his deep understanding of the modern approach to advertising.

“To me, it would be a bit odd to only enjoy one style of cuisine. Storytelling and filmmaking are no different. I relish the ability to create something visually stunning in one moment and then tackle something with a more humorous tone in the next. Or better still, both at the same time, keeping things fresh. We are in an ever-changing media landscape where everyone’s attention is thinly spread, so I believe stories that truly mean something are what connect with an audience. You might only get one shot at them seeing it, so it has to be great. My greatest asset as a director is probably my adaptability. I can wear many hats at the same time,” Marshall explained.

Marshall’s work has been applauded at all the major award shows, including D&AD, Cannes, One Show, the CLIOs, AICP and LIA.

In 2021, Marshall opened an Australasian production house called Larchmont after many years with Sweetshop. Now he is reuniting with Wilf Sweetland, Exit’s managing partner.

Marshall stated, “I’ve been trying to find a way to work with Wilf for some time now. We have been talking about how to collaborate again and over that time it became apparent and felt natural to bring Larchmont in and to join forces with Exit. I’m very excited about this new chapter for the company and the future vision it has.”

Kneller added, “It’s a fantastic opportunity for both Noah and I to join a company with such a strong legacy. I’m looking forward to working with the exceptional team lead by Leah, Declan and Wilf, supporting the established directors and bringing through new and exciting talent to the market.”

Sweetland commented, “I am super excited to be reuniting with Noah and working together again. Having him join Exit across Australia and New Zealand is a great complement to our long-established roster.”

Declan Cahill, executive producer and MD in Exit’s Auckland office, added, “Noah’s expertise is highly sought after and I have admired his work for a long time. I couldn’t be more excited to work with together. Luke’s enthusiasm and attitude are well known with those who have worked with him, and he is a great addition to our team in Australia.”

Noah’s skill in connecting with audiences is evident in his two favourite commercials, McDonald’s, ‘Anything for Love’, and last year’s Michael Hill’s ‘A Christmas to Remember’.

“The reason is that both tell emotional stories with light and shade, reflecting the multifaceted nature of life. Life isn’t about feeling just one way—sometimes things can make you laugh even when you want to cry. That’s the kind of work I strive to create,” Marshall concluded.

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Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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