Media Agency Foundation Australia Unveils New Leadership Team

The Omnicom-affiliated Foundation Australia has revealed a new leadership line-up, following continued growth over the last 12 months, including several key promotions across the agency.

Liz Wigmore, newly appointed managing firector will lead the Foundation into this exciting new chapter.

The new structure harnesses the power of collaboration with client and agency partners – accelerated by strategy, imagination, and media brilliance. The new structure is designed with client’s business and future media evolution in mind.

L-R in photo: Amy Carr, Ashley Wong, Arum Nixon, Liz Wigmore, Louis Mayne & Kim Dolengowski

Wigmore has been with the agency for over a decade, joining in 2008. Wigmore’s focus will be strengthening Foundation’s client relationships, accelerate its vision, oversee the 50-person agency, with the support of the newly appointed leadership team.

Multiple promotions have also been made across Foundation’s leadership team as it builds towards its next stage of growth:

Amy Carr – head of client collaboration: will be responsible for maintaining existing client relationships, while driving local client growth.

Ashley Wong – head of digital, data and innovation: will manage Foundation’s core digital product and work to deliver on new and emerging digitised channels.

Arum Nixon – head of product: will take ownership of Foundations planning product and lead the agency on the implementation of wider Omnicom tools.

Louis Mayne – head of investment: will ensure the agency remains a trusted partner for clients, media and the wider OMG network.

Kim Dolengowski – head of strategy – will work to expand Foundation’s offering beyond planning and buying, while building out the agency’s creative capabilities.

Foundation has recorded 20 per cent year-on-year growth following major client wins such as the media accounts for Mercedes-Benz and Red Bull.

Wigmore said the agency’s strengths remains it’s collaborative and evolving approach to media and client relationships.

“Our people, led by this incredible leadership team, are liberated to think bigger and draw outside traditional ways of working, as we look to provide clients with a new and tailored way of working with an agency partner,” said Wigmore.

All appointments are effective immediately.

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