Independent agency Liquid Ideas is celebrating a range of new client wins, as well as welcoming new people to its PR, social and content teams.
Liquid Ideas will manage all earned communications and publicity, influencer marketing, content amplification and media events for Universal Sony Home Entertainment.
The agency has also expanded its work with De’Longhi in winning PR, social, content, influencer and advocacy work across the brand, as well as Kenwood.
Furthermore, Liquid Ideas has welcomed Luna Park, new Sydney restaurant Bistecca and Brisbane’s new Stanley Restaurant to its client list.
Returning from maternity leave, client and culture director Jemma Blanch (nee Lee) joins Belinda Brett (client and strategy director) and Sally Lewis (media and hospitality director) to welcome six new staff to support the agency’s growth.
Thom Landers joins Liquid Ideas’ senior team from Edelman Australia as senior client director, and Cannes Young Lions silver winner Fie Lyster has joined the agency from Publicis Denmark as a social media strategist and creative.
In addition, Emma Hutton joins the team as account manager after time at Rockpool and Australian Gourmet Traveller, Alex Metros and Gabriella Kwok join as senior account executives, and Neha Lokesh has been appointed as an account executive.
Liquid Ideas CEO Narelle Graig said: “It’s been a stellar start to Liquid’s next chapters as we continue to keep growing our hospitality heritage, as well as new lifestyle consumer and FMCG sectors.
“Equally exciting is the brilliant additions to our already fantastic Liquid team.”